Is Spam Score a deal breaker?

Hi,

I'm planning to create a serious authority site which I don't mind spending some cash for contents on it and see what happen.
I was up all night looking for a good, fresh, brandable domain name and found a perfect, available one.
That until I check the spam score, turns out it has a whooping 61% spam score.



Here's the wayback machine stats :

1. It shows up at around 2010, a simple blog site which just started and I think discontinued.

2. Empty until 2014, changed into a news site with a couple of articles.

3. 2015 to 2016 is owned by a blog with hundreds of posts, they have a niche similar to my planned niche. I think they decided to not extend the domain, I could still access their blog on .blogspot.com subdomain, latest post is dated on 2016.

4. 2017 owner by another person, a simple landing page with lorem ipsum.

5. Empty until 2021, this is where sh*t happens (I think), a single white page with chinese letters 当前域名或者端口未绑定,请到后台绑定，该消息可以在后台自定义！(Google Translate : The current domain name or port is not bound, please go to the background to bind, the message can be customized in the background!).

and that's all.

Checking on semrush, I think the backlink is save, just 4 backlink from tntcode.com and a couple of blogspot site.

The indexed page stats (from semrush, not google, querying site:domain returns empty) is concerning, theres a lot of chinese language posts indexed, but upon translating some of them, it looks like it just a news articles.

So, I don't really care about backlinks etc. I just wanna go for the brandable name, do you think I should take it? or pass?

Thanks.

Avoid!

Pass.

If it's the best brandable domain there is no reason to not take it. Take it. It will work as a fresh domain, the spam links won't do harm to your site.

Been passed around a couple of times.

Semrush link profile is shit, check with ahrefs, moz or majestic.

In this case I would check with moz because those 4-10 metrics are suspicious. You can easily get a free moz account to check this.

If most spamyness come from just one or be two domains you can simply purchase it be and then disavow.

sengkuni said:

Empty until 2021, this is where sh*t happens (I think), a single white page with chinese letters 当前域名或者端口未绑定,请到后台绑定，该消息可以在后台自定义！(Google Translate : The current domain name or port is not bound, please go to the background to bind, the message can be customized in the background!).

Click to expand...

Because of this, I would avoid this domain.

Chinese pages are a red flag

Thanks for all your answers guys!
I was brainstorming another domain name while reading all your replies, and found another good one.
It's better, shorter in term of word used (1 word!), brandable, no suspicious backlink and zero spam score.
Wayback machine result is also good.
So I'll use this one instead.

I'd avoid that domain if I were you. Find/think up another brandable domain name for your niche.

If you absolutely must have that domain name, try to keep the site within the niche that it had hundreds of posts for. You can attempt to reindex them.

Also, don't focus too hard on the spam score. It can be manipulated back down to a lower % with good backlinks & you should be building those anyway.

Edit: Just saw that you're taking the other domain. I'm gonna keep my reply up just for a frame of reference for anyone else reading who may be in a similar situation down the line.

That sentence in Chinese doesn't bode well.

No one use Moz anymore, at all. Spam score is as useless as their DA. That said, the spam in the archive is a deal breaker indeed.