Is PPV is better than PPC?

Which one is better for internet marketers, PPV or PPC? Sorry it is a LQ but just confused. My niche is dating and most of my traffic comes through facebook. The CTR isn?t that bad but the conversions aren?t great.

both have their fair share of quality traffic but if you want cheap traffic i suggest you go with PPV, i heard you can get traffic for cheap as opposed to PPC, PPC is definitely more targeted but it also depends on the niche you are trying to target, i suggest you start off with case studies related to bing...

i depends on what your doing with ppv, with cpa offers ppv can be the best thing for you again it all depends on what your trying to do. ppc with affiliate offers, your own and cpa can work great but just be careful not to lose your shirt pants and house payment trying it.