Is Platform Loyalty Decreasing Among Users?

moanderson

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Hey all,
Do you think users are less loyal to one platform now compared to before?
Interested in different perspectives.
 
In the case of having Models, many agencies tell them to post acorss their socials since that helps boost engagement. In your case, you would need to add more context to what you are referring.
 
Yes, attention is fragmented now. People jump platforms based on content, not loyalty.
 
I think people are more fragmented because each platform directs them towards different types of content, so users tend to use multiple platforms instead of being loyal to one
 
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