Yes, it's very active social platform in 2025 with +450 millions users! And around +60% of its users are women so products related to women (beauty, fashion, fitness,...) can sell well there. Think of Pinterest less like social media and more like a visual search engine, people "pin" recipes, fashion looks, wedding plans, or gift guides to save and organize later. Brands and bloggers love it for driving traffic too, since every pin links back to their site. So yes, whether you're planning a garden or growing a business, Pinterest remains a goldmine.