is content really the KING?

He said it is a factor, which YES it is. Content is a major ranking factor.

Yea, obviously, but what OP stated is that if posting content 24/7 on your site(s) is a ranking factor.

I have sites that I haven't posted anything for months, so in my experience and opinion, it's not a ranking factor.
 
yup,content is the KING but if you have only a quality backlinks with it.

Because backlinks are king of kings. :)
 
So I can't just post content and wait. How much time should I spend putting up content and how much time should be spent promoting my site?
 
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