is 2% landing page good CTR with FB ads ?

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fighter101

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hey there
i am running FB ads with crypto by storyTelling LP
pageview on my FB ads is 2k
link click on my ads is 2.2k
the Clicks from my landing page to the offers are 20 clicks only
my question here this is a good landing page CTR ?
notes this is the first day of my campaign
 
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Facebook is more about "quality" i would suggest to make campaign on Conversion, with Pixel integrated. After that look CPL and CPA$.

If you see profit after 20-25 Leads it means is a good campaign.

From my experience, it needs to follow a 10% Rule from pre lander to lander and 10% from lander to a lead. That means is a working flow
 
JonathanFerrari said:
Facebook is more about "quality" i would suggest to make campaign on Conversion, with Pixel integrated. After that look CPL and CPA$.

If you see profit after 20-25 Leads it means is a good campaign.

From my experience, it needs to follow a 10% Rule from pre lander to lander and 10% from lander to a lead. That means is a working flow
Click to expand...
thanks @JonathanFerrari for your advice for creating a conversion Campaign i will test it and see
but do you mean by these words 'it needs to follow a 10% Rule from pre lander to lander and 10% from lander to a lead'
the good CTR for my LP average 10% and the good CR for the offers is 10% also ?
 
Your worry should be the cost of conversion and see if it's profitable. The CTR won't be giving you the best insights without you reaching a specific goal.
 
Your CTR on the first day is quite good, but the important thing is whether you can profit from it?
 
Ctr and clicks dont really matter. Dont need to optimize for these.

Ctr and clicks are just vanity metrics because every industry will be different %

fashion shop vs b2b insurance will be very different
 
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