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Involving my dad, how should I do it?

Discussion in 'Offline Marketing' started by j3rki, May 13, 2012.

  1. j3rki

    j3rki Regular Member

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    Hey everybody,

    Im going to launch a new ORM technique for my area (it needs new clients). At the same time, my father which worked with his own company with financial consulting, went bankrupt. Midlifecrises and depression..
    Now I would like to involve him into my company but dont know how I could do it. He is a genius texter for directmail, good at the phone and stuff. He needs at least 1,500? per month for appartment rent and other fixed giveaways. So he needs at least 3,000? per month for a living. Seems quiet easy, 2-3 clients, thats it. But hes a real noob with computers :S
    I could teach him for appointments and stuff, monthly visits to the clients and stuff. What do you think?
    Im not an asshole I have to help him ;)

    King regards,
    j3rki
     
  2. squidkai1

    squidkai1 Junior Member

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    Might have him offer free financial consultations for local businesses at their chamber of commerce or some other small business event and then hit the people he talks to with your ORM service somewhere during the conversation that will show how they can really boost their customers.

    Good luck!
     
  3. djlance

    djlance Jr. VIP Jr. VIP

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    Sounds like a good plan. In my experience, finding capable commission only sales people isn't always easy, so you could be lucky to have a family member to count on. Most new sales people don't have much SEO or ORM knowledge, so just educate him accordingly. He might be able to develop rapport with prospects faster as well, since he's a computer noob. He can keep it basic and won't over complicate things when they have questions. That's awesome that you're able to help him out! Hopefully it will help you too.
     
  4. sirthomas

    sirthomas Registered Member

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    Get him cold calling businesses and offering his direct mail consultation services. Since those are his strengths you said, he wouldn't need your help at all once you teach him how to gather prospect lists and how to pitch to them.
     
    Last edited: May 13, 2012
  5. Abstroose

    Abstroose Elite Member

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    I'm in the exact same boat as you dude. I have my own offline SEO company. My dad is a car salesman and also had to file for bankruptcy some years ago. He's the smartest guy I know but has just had a lot of bad luck. He gives me advice on my business whenever I need it. He's the first person I'm planning to employ when I can afford to pay him a salary. It's a win-win situation, really. Plus I hate selling and dealing with customers, so it kinda works out the perfect combination.
     
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  6. poweronics

    poweronics Jr. VIP Jr. VIP Premium Member

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    The best part he can play is to use his previous job's links and clients and bring them to you for ORM.
    Just my 2 cents for now.
     
  7. silentthunder

    silentthunder Jr. VIP Jr. VIP Premium Member

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  8. 88crxsi

    88crxsi Newbie

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    I would get him on the phone.

    I have my dad selling to clients, answering calls, and cold calling.

    I'm in the Philippines by the way. He handles all the business for me in the US ; )