Rooosy
Newbie
- Mar 26, 2024
- 11
- 3
Any social media platform has to have its own algorithm for streaming, so to master some of the tricks of the trade when it comes to content distribution on Instagram, you'll have to understand some of the algorithmic rules of Instagram. The algorithm determines what content is shown to what users and when, and here are the factors Instagram takes into account:
User history data: which posts and profiles the user has interacted with.
Location: the country or region where they use the app.
Profile details: such as age, gender, and their listed interests.
Device: the type of phone or tablet they use.
Current trends: what is currently popular on Instagram.
But the algorithm is not static, it will sometimes be adjusted with some of Instagram's policies or strategies, so that certain types of posts get higher weight, such as adjusting the weight of video content so as to encourage users to go to post more video posts to combat the impact of Tiktok; or adjust the impact of certain factors (such as comments, retweets, etc.) accounted for.
The recommendation algorithm also varies for different sections of content and different forms of content.
Instagram's interface is divided into several sections that allow you to swipe through posts:
Home Feed: This is a feed of content from accounts you've followed before, including photo posts and reels, but it also pushes content from a few accounts you haven't followed.
Explore: The algorithm calculates and pushes you some other content based on your information, what you've read, what you've followed, what you've interacted with, and so on.
Reels: also known as short videos, similar to Jitterbug videos, also pushes content for you based on your various behaviors.
And by Instagram algorithm research, we mean that we need to figure out how to get our content to appear in feeds, explorations and reels.
In short, the Instagram recommendation algorithm takes into account these factors.
Your interests: the app pays attention to what types of posts and accounts users interact with. For example, if you like a lot of car pictures, it will show you more of this type of content.
Competition: If a user follows a lot of accounts, there will be more posts competing to rank high in your feed. It's like a "who's hotter" competition between posts.
Relevance of the post: Every new post gets an automatic Instagram score, which is based on how much you usually like that type of post. The higher the score, the more likely your post is to see it on the front page of the feed.
User-poster relationship: if a user frequently likes or comments on your posts, then Instagram will show more of your content to that user. So in your posting you need to encourage the user to interact with your content in order for the user to tell the algorithm that this bot "hey, I like its content, tweet me more"
How often the user is on Instagram: if the user doesn't use Instagram often or doesn't stay long, he may only see the top posts and the bottom posts may be ignored.
Whether it follows the rules: if a post violates Instagram's rules, it will be deleted. In case of frequent violations, your account may be suspended. In addition, if you post false news or misinformation, Instagram will flag and reduce its display.
It's important to note that while Instagram has a distinction between business and personal accounts, neither a business account, creator account, nor personal account will actually change how your posts are displayed in other people's feeds.
So in summary, the Instagram algorithm is actually a sorting rule to determine what content comes first and what content comes second, and no matter what, it's always trying to show you the content you're actually interested in.
User history data: which posts and profiles the user has interacted with.
Location: the country or region where they use the app.
Profile details: such as age, gender, and their listed interests.
Device: the type of phone or tablet they use.
Current trends: what is currently popular on Instagram.
But the algorithm is not static, it will sometimes be adjusted with some of Instagram's policies or strategies, so that certain types of posts get higher weight, such as adjusting the weight of video content so as to encourage users to go to post more video posts to combat the impact of Tiktok; or adjust the impact of certain factors (such as comments, retweets, etc.) accounted for.
The recommendation algorithm also varies for different sections of content and different forms of content.
Instagram's interface is divided into several sections that allow you to swipe through posts:
Home Feed: This is a feed of content from accounts you've followed before, including photo posts and reels, but it also pushes content from a few accounts you haven't followed.
Explore: The algorithm calculates and pushes you some other content based on your information, what you've read, what you've followed, what you've interacted with, and so on.
Reels: also known as short videos, similar to Jitterbug videos, also pushes content for you based on your various behaviors.
And by Instagram algorithm research, we mean that we need to figure out how to get our content to appear in feeds, explorations and reels.
In short, the Instagram recommendation algorithm takes into account these factors.
Your interests: the app pays attention to what types of posts and accounts users interact with. For example, if you like a lot of car pictures, it will show you more of this type of content.
Competition: If a user follows a lot of accounts, there will be more posts competing to rank high in your feed. It's like a "who's hotter" competition between posts.
Relevance of the post: Every new post gets an automatic Instagram score, which is based on how much you usually like that type of post. The higher the score, the more likely your post is to see it on the front page of the feed.
User-poster relationship: if a user frequently likes or comments on your posts, then Instagram will show more of your content to that user. So in your posting you need to encourage the user to interact with your content in order for the user to tell the algorithm that this bot "hey, I like its content, tweet me more"
How often the user is on Instagram: if the user doesn't use Instagram often or doesn't stay long, he may only see the top posts and the bottom posts may be ignored.
Whether it follows the rules: if a post violates Instagram's rules, it will be deleted. In case of frequent violations, your account may be suspended. In addition, if you post false news or misinformation, Instagram will flag and reduce its display.
It's important to note that while Instagram has a distinction between business and personal accounts, neither a business account, creator account, nor personal account will actually change how your posts are displayed in other people's feeds.
So in summary, the Instagram algorithm is actually a sorting rule to determine what content comes first and what content comes second, and no matter what, it's always trying to show you the content you're actually interested in.
