Information about PPI and PPC

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Basically, with PPI, you earn money every time someone installs the app or game you’re promoting. It’s awesome if you’ve got a mobile app or a game that you want users to download. On the other hand, PPC is when you get paid every time someone clicks on an ad placed on your site. If you're looking to monetize with ads, you can use Google Ads or other ad networks to set up PPC campaigns and get paid for traffic. Just make sure you target the right audience (like gamers for your site), and optimize your ads so they don’t get ignored. Hope this helps.
 
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It depends on your game website and your goals. PPC can provide banners, rewarded ads, and many other formats to boost engagement, increase revenue, and keep users coming back. On the other hand, PPI is great for achieving your goal of increasing the number of players and game installs.
 
Syedjawad9022 said:
Hi!!! Anyone who knows about the PAY PER INSTALL OR PAY PER CLICK. I HAVE ONE GAMING WEBSITE AND I ALSO ADD MY WEBSITE IN PPI OR PPC .PLEASE ANYONE GUIDE ME
Click to expand...
you can try networks like PropellerAds or Adsterra for PPC. For PPI, look into InstallCash or RevenueHits. Just make sure your traffic fits their rules.
 
PPI pays per install, PPC pays per click.
PPI suits gaming sites with downloads. PPC is safer and steady.
 
Yes, I know about Pay Per Install and Pay Per Click. If you want to add your gaming website in PPI or PPC, you can start by researching the best networks for your niche. It's important to track your clicks and installs to see which strategy works best for your website. Good luck with your gaming website!
 
Brown Orson said:
It depends on your game website and your goals. PPC can provide banners, rewarded ads, and many other formats to boost engagement, increase revenue, and keep users coming back. On the other hand, PPI is great for achieving your goal of increasing the number of players and game installs.
Click to expand...

Thanks brother!
I just saw the title and opened it , your reply was so helpful
 
You can join PPI or PPC ad networks like Google AdSense, PropellerAds, Adsterra, or MGID.
If your site is about gaming, choose PPI or CPI networks to earn from app or game installs.
Be sure to check each network’s terms, as some don’t allow gaming sites with copyrighted content.
 
PPC means you pay when someone clicks your ad, simple traffic model. PPI means you get paid when someone installs an app or software.
 
PPC is pay per click where you pay only when someone clicks your ad, while PPI is pay per impression where you pay based on views or ad displays even without clicks.
 
If you want to use PPI or PPC, it depends on the amount of traffic you are getting on your website and also your website Niche, so put that into consideration before you start using it.
 
Been testing both with gaming traffic. PPI can work, but fake installs and low‑quality referrers kill ROI fast. PPC is simpler to control and you can optimize by audience and keywords. I’d start with PPC to lock in some stable ROI, then toss in PPI on pages where actual downloads happen.
 
Boost your game traffic and earnings with smart PPI & PPC strategies—turn every click into real results.
 
PPI means you earn when someone installs an app after clicking your link, while PPC means you earn every time someone clicks your ad or offer link.
 
PPI = you earn when someone installs an app after clicking, PPC = you earn per click.
For gaming sites, most people either use CPI, CPA networks for installs or ad networks like PropellerAds/Adsterra for clicks, but earnings depend heavily on GEO and traffic quality.
 
It really depends on your traffic and audience. If your gaming site has a lot of visitors who like downloading mods, launchers, or tools, PPI can generate quick earnings. But keep in mind it may affect user trust if not done carefully.
On the other hand, PPC works better for long-term monetization and is easier to manage, especially if your traffic is consistent.
I’d suggest starting with PPC and then testing PPI on specific download pages to see how your users respond.
 
PPI is usually high-reward but can be risky. PPC is steadier and actually brings up users that will be interested in your application.
 
For gaming sites, PPI works better if you have real app installs, but it needs good quality traffic or it gets rejected. PPC is easier but earnings depend on traffic quality and source.
 
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