info.com question

Is info.com truly an aggregater or is there a way to game it? I've been doing a case study on one of my niche sites and I'm getting great results. The most surprising is from info.com. Last week they sent me 10% of my traffic but were responsible for 65% of my revenue. This would indicate that they provide highly targeted and good converting traffic. Because of this I'd love to improve my ranking there but I don't know if I just have to improve my SERPs in google/yahoo/bing or if I can target info.com directly.

For details about it here's a link to the post: http://nichedominationexperiment.wordpress.com/2010/07/26/weekweek-analytics-comparison/