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Industrial Contract Companies

Discussion in 'Offline Marketing' started by Alinea, Jan 28, 2013.

  1. Alinea

    Alinea Junior Member

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    Has anyone tried offering web design/SEO/whatever to large industrial contracted businesses (aerospace, engineering, aviaton, etc.)? The large companies that typically have a small website just providing some information about what they do and are typically contracted for large projects.

    They obviously have tons of money, but do they need these services if they already have a website (which most probably already do since there aren't many of these companies)? I'm sure they have plenty of work and have no use for any IM, but I could be wrong.
     
  2. Jumbo_Refill

    Jumbo_Refill Registered Member

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    aerospace, engineering or aviation don't seem like they would benefit to much from SEO imo but that is just my opinion. I say that because I couldn't imagine them getting business from random search traffic. I would assume that those types of businesses rely more of word of mouth to get business.
     
  3. bestfriend2

    bestfriend2 Newbie

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    Depends on the niche I guess. My friend works in a company who supply concrete mixers, and they also happen to be the largest company in the UK. However, they aren't even on the first page of google for their niche (volumetric cement mixer).

    They are obviously doing fine without a 1st page listing, but you never know they might still want one? First person to pm gets the name of the company :)
     
  4. bigbong

    bigbong Jr. VIP Jr. VIP Premium Member

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    I own a business selling to large enterprises (not web related at all) and the big problem with such sales is always the decision process. It is extremely long, complicated by all sort of departments having their own set of requirements that must be met - from safety to tax compliance - and in the end you often do not get an agreement signed after all because even if the jr staff was keen on the idea, some senior manager who needs to sign the contract, without having been part of the process at all, decided it was better to delay a decision until next year's budget, get 10 more offers for comparison and so on and so forth.

    If you go into that sector you really need to be prepared to invest much time and money for infrastructure (proper company, proper internal audits, proper documentation of your own business procedure and blah blah).