Indians or anyone who knows India please guide

pulkitseo

Supreme Member
Joined
Apr 25, 2013
Messages
1,342
Reaction score
233
Hello All,

I would need help in understanding Indian government norms, below is mail from client please guide me through.

"please check keywords related to colic and feeding bottles because as per government norms, we can?t promote feeding bottles over breast feeding.Therefore, we don?t intend to do any direct or indirect marketing by which the consumer is directed to feeding bottles on our website."


Is it so ? if not what should i tell them, any support link would be great help.
Experienced members please help

Regards
 
No one ?
Not single Indian Imer from such a large community of Marketing, who knows about norms of Indian Govt ?
 
Hello there! Not living in India but as I have learnt India Government has such things as infant food, feeding bottles and infant milk substitutes regulated. There was the government law enacted in 2003 stating that no one should advertise or promote anything like that. It all originated from the belief that malnutrition causes 55% of infant mortality in India.

Hope that helped.
 
Hello there! Not living in India but as I have learnt India Government has such things as infant food, feeding bottles and infant milk substitutes regulated. There was the government law enacted in 2003 stating that no one should advertise or promote anything like that. It all originated from the belief that malnutrition causes 55% of infant mortality in India.

Hope that helped.


^^^^^This

Not from India, but in many poorer countries the large milk formula companies (Nestle etc) were promoting bottle feeding as being better than breast feeding, they spent millions advertising and made a killing.

http://www.businessinsider.com/nestles-infant-formula-scandal-2012-6?op=1
http://www.nytimes.com/1981/12/06/magazine/the-controversy-over-infant-formula.html?pagewanted=all
https://en.wikipedia.org/wiki/Nestlé_boycott
http://www.theguardian.com/sustainable-business/nestle-baby-milk-scandal-food-industry-standards
http://www.babymilkaction.org/nestlefree
https://unlatched.wordpress.com/2013/04/23/why-nestle-is-evil-it-goes-beyond-just-infant-formula/
http://www.dairyreporter.com/Regula...leged-infant-formula-labelling-law-violations
http://in.reuters.com/article/india-baby-mil-mncs-law-idINDEE9700E420130801
http://internationalbreastfeedingjournal.biomedcentral.com/articles/10.1186/s13006-014-0020-7
http://www.foodnavigator-asia.com/P...int-on-flouting-infant-formula-labelling-laws
http://southasia.oneworld.net/news/...nestle-breaks-baby-food-law-bpni#.VrEHKtApQeo

So basically you can't promote infant formula/bottle feeding as being better than breast feeding.

These links should help you understand:
http://www.lisa-nutrition.com/news/main-points-of-infant-formula-legislation-in-india
http://lmgtfy.com/?q=india+infant+formula+labelling+laws
http://lmgtfy.com/?q=india+bottle+feeding+laws
 
Thanks a ton.
i wasn't going to login today but i logged in to thank you :)
as always you have loads of help for guys.
 
Hello there! Not living in India but as I have learnt India Government has such things as infant food, feeding bottles and infant milk substitutes regulated. There was the government law enacted in 2003 stating that no one should advertise or promote anything like that. It all originated from the belief that malnutrition causes 55% of infant mortality in India.

Hope that helped.
Thanks mate
people like you make BHW, what it is :)
its not about information but its more about helping hand you guys give :)
a helping hand.
 
Last edited:
Thanks mate
people like you make BHW, what it is :)
its not about information but its more about helping hand you guys give :)
a helping hand.

Thank you for the kinds words! It's not only taking but giving something back that makes us wealthy ;)
 
Back
Top