Increasing "Active View Viewable" in Adsense

b2mcd

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Merry Christmas Eve BHW!

I hope everyone is enjoying the holidays with their loved ones. As someone who is relatively new to using Adsense for content, I come today with one question.

What are your preferred methods for increasing the "active view viewable" statistic in adsense. I'm hovering around 50% for my content, but I'm also struggling to understand what this statistic takes into account.

I'd like to increase my active view viewable, and I've already read that the best way to do so is placing ads "above the fold" and using vertical ad units to please the mobile audience.

What are your best tips and tricks for increasing this statistic? I'd love to have my ads optimized in the best way possible.

Happy holidays to all,

Brad
 
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