Nothing crazy about this theory at all IMO.
They do inject randomness into the algorithm for sure. You can see this in many stages of the updates themselves.
Did you not bother to read any of my post?
How does this "randomness" get past committees and teams of engineers?
Are they all in on the conspiracy?
Do you understand the mindset of top 1% engineers? Top 10% even.
They have very little interest in money beyond its ability to provide comfort for them to keep solving interesting problems.
Do you not think just 1 of them would go public and say "google is a giant scam that injects randomness. It's all a big ploy to get you to buy adwords".
Have you ever worked at a software company? I have, and I can tell you just how stupid this theory is. Most engineers would laugh at this because it's impossible. The algorithm is not run by evil men in suits, it's run by teams of geeky guys in glasses who sit around pondering ideas to organize and return data.
Search is an INCREDIBLY COMPLEX problem to solve. Just because it looks random to you doesn't mean they are sitting there coding "randomness" into the algorithm. How would that even work. It would be so incredibly messy to try to code. Is it random relevant results, is it random results period? How does this randomness work on an engineering level. And if we have randomness, then why have some sites ranked constantly for years. Suddenly this problem becomes as complicated as search its self. "How do we program in randomness, but keep some results stable, and do it in a way that drives more adwords sales". It's so absurd. What makes it even more absurd is that Evil Bob at Vanguard wouldn't even do this, because he has the business sense to know it doesn't work. It's like walking into your office and robbing your employees at gun point so you can make some extra profit. It's literally THAT stupid. You think they want to deliberately DAMAGE a product they spend billions in AI research on, just drive a few short time sales.
And DMOZ died because it just a directory of sites.
Comparing search to a directory shows you don't actually understand the engineering problem at hand.
How do you think you can go to google and type
"will something bad happen to my cat if he eats lasagna"
and get this back
https://faqcats.com/can-cats-eat-la...is not poisonous to cats.,be bad for your pet.
Where it's highlighted the exact answer.
or
what clothes did poor people wear in rome
And I get
https://www.ducksters.com/history/ancient_rome/clothing.php
Which tells me
"The exomis was a type of tunic used by working men that only went over one shoulder. "
That's pretty damn good.
That's the result of years of clever engineers working on the problem of information retrieval, and that's why google is the giant that it is.
What I actually meant by that was they published updates which were having an impact on specific parts of the algorithm. For example one update, which targeted anchor texts. Another update which targeted low quality links, etc. Hummingbird, Panda, Pinguin, however you wanna call it.
Now on the other hand its totally blurred. You don't know what they targeted, what they changed or wtf happened. Lets just take this indexing/crawling issue for a moment. They don't really address it or give any update on this. Its just a "hey, we got an issue. we will temporarily disable it for a few weeks" but this crap has been going on since several months.
And yes, I totally agree with you. Their goal is definitely misinformation, it always has been. They are misleading people on purpose. From their point of view I can totally understand. Why should they tell the people what they changed within their algorithm? It would be way easier to exploit it or find a loophole.
In my opinion the Google search engine has never been worse. Its extremely easy to exploit it and the guys who are actually out there and deliver great content are the ones who are fucked.
No one is misleading anyone. It's just a team of engineers who make changes to the algorithm, test it for months before finally seeking approval for it to go into the live index to see if it improves the results. It's that simple.
You can't just "temporarily disable" things. It's a vast complicated system and a large part of it is AI. That means there's no "code to change". No one knows the results you'll get with machine learning until it's tested, and in many cases you can only test on the live index.
It's just complicated engineering well beyond most people, so what happens is people see conspiracies and evil.
Google is not easy to exploit. If it was you wouldn't be here writing this, you'd be rolling in your $$'s
What you say is "great content" is probably garbage.
Give me examples of sites delivering "great content" that are getting suppressed.
The reality is actually the opposite of what you're saying. It's HARD to exploit google in 2020. It was easy in the past. The only way to rank is to actually create topically deep, rich content that matches what the user wants.(I've seen people think their content is great, when it's complete trash.) and combine that with strong backlinks.
You can't "exploit" the AI. It's literally just discovering the qualities of pages that users like and then returning more of those where relevancy and authority are high enough.
