I need some clarifications about the learning phase, can someone please help ?

Hey, it would be very helpful if someone could answer some questions I have. I have looked on the internet without much luck.

1. If I have an Adset that contains 3 Ads, does deleting one Ad from this Adset reset the learning phase ?
2. Does adding an adset to a campaign reset something ?
3. I read somewhere that having two Adsets with the same creative and interest is bad because they will try to outbid each other, is that true? If yes then how to go about scaling without reseting the learning phase ?
4. I have a new Ad account and my spending limit is at $25 a day "across all campaigns", is this normal and how do I increase my spending limit ?
5. When you duplicate an Adset to a different campaign, does the algorithm restart its learning from scratch ?

Thank you if you took the time to read !

King Garry said:

Hey, it would be very helpful if someone could answer some questions I have. I have looked on the internet without much luck.

1. If I have an Adset that contains 3 Ads, does deleting one Ad from this Adset reset the learning phase ?
2. Does adding an adset to a campaign reset something ?
3. I read somewhere that having two Adsets with the same creative and interest is bad because they will try to outbid each other, is that true? If yes then how to go about scaling without reseting the learning phase ?
4. I have a new Ad account and my spending limit is at $25 a day "across all campaigns", is this normal and how do I increase my spending limit ?
5. When you duplicate an Adset to a different campaign, does the algorithm restart its learning from scratch ?

Thank you if you took the time to read !

Click to expand...

Hey there!

1. No it does not.
2. Learning phase goes both pixel and adset, so new adset will have to go over learning phase.
3. The frequency of shown creative will raise a little, but new asset is just new audition, so having creative crossing the adsets is normal. Scaling will be the same.
4. Yes, it’s normal. Some of the accounts have $25 daily spend limit. Pay for ads for several days, it goes to $50. Spend 750 and it will raise to $250.
5. Yes. The learning phase goes again every time you duplicate adset or increase daily spend budget.