How You Guys Write For Different Topics

ThisIsMyLife

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How you all write for different topics in different areas of interest if you are writing Content for niche site in case you didn't outsource it? Even if it was staple, pillar or answering-question post?
 
My process starts with the scope from the client, which usually contains example of the writing they'd like us to emulate. On top of that we have questions about the audience, and purpose of the piece etc.

If they don't produce sources to use as research it's off to Google where I perform manual research; sually it's anywhere from the top 20 -100 search results depending on how many keywords or topics are being written about and how in depth or authoritative the content is slated to be.

The research culminates in a comprehensive outline. As long as you have an outline, writing should be easy (unless it's a copywriting job which can be more challenging). From there it's just connecting the dots on the outline. If there are interviews we send the audio to a trascriber and review for quotes an ideas, then we plug in the quotes in the appropriate spots.

Then our content goes through a couple of rounds of edit for grammar, content-flow, copywriting etc.

Depending on content complexity we will also use YouTube and Pinterest as research sources to get complex ideas distilled into understandable chunks.
 
I like to learn. So first I'll do deep research to understanding what the topic about if the topic is not my interests. Sure it will take a time but it worth at every second I spend. However if it related a questions and a heavy topics feom member, I'll tell honestly when I dont have an answer or clue about the topics.
 
I start by reading the cr@p other "writers" have churned out. Then I get a little depressed. This results in the consumption of alcohol. The next day I research the topic. I avoid the first 2 or 3 pages of Google, its mostly garbage. I check some forums and gain some facts, then I start writing. When its complete I smoke a big joint and go for a walk. On completion of my walk I review my text do the necessary edits. Before spending my earnings on prostitutes and drugs.

Disclaimer I wrote this post under the influence of prostitutes and drugs. Do you want to know what drugs I use. Learn more by joining my Patreon group.
 
Unless it's too technical, most writers can write on any topic under the sun.

Research is the key over here. Of course, writing on dull topics can be quite challenging. But, you will have to find new ways to approach a topic. Again, this comes from research as well as experience.

To sum it up:

With good research and writing experience, you will figure out unique angles to approach an unfamiliar topic.
 
SEO oriented writing is 180 degree different from creative writing. First you need to know if it's a broad topic or quite narrow topic?

Obviously there is nothing new you can find on Google as you or other writers are not subject matter experts.

But the things that may different you from others are:

1. Formatting
2. Writing Style
3. Grammer
4. Sentence Structure

And obviously the selection and placement of keywords...
 
Before you write content on particular topics, first you need to do deep research on your topics. After researching, understand all that things which you learn and make a header topics. Header topics are defined only heading for your topic. So you need to define all heading in a detail.
 
I like to come up with a good title first and go from there.

Do some research on the competition - even Youtube videos help as you can paraphrase what they say about a topic a lot of the time!

I like to write fast and then usually throw it in grammarly to grammar/spell check and I'm good to go.
 
I start by reading the cr@p other "writers" have churned out. Then I get a little depressed. This results in the consumption of alcohol. The next day I research the topic. I avoid the first 2 or 3 pages of Google, its mostly garbage. I check some forums and gain some facts, then I start writing.
Skipping the stuff about substances, it is valid to point out that the best answers on a topic may not be found on the first pages of Google. The top results show the most popular pages, that performed the best SEO, and figured out how to best deliver perceived value to the visitors. The info with the most merit may be on page 89. Kind of like obscure restaurant X may serve the best burger on earth, but McDonalds remains the most popular burger business, with the best delivery system for its product.
 
It's all about learning new topics. And it is exactly why article prices vary. Research takes time and has everything to do with the article's quality.

Read articles, absorb the information, write them in your own way, or the way your client wants it.
 
One thing I suggest writers do that the majority don't do to prepare for writing projects, is to create a customer avatar. Creating this can not only help you speak to your audience in a way that pertains to them more, but it also helps you keep your content consistent should you need to bring in other writers down the road.
https://cdn2.hubspot.net/hub/18316/file-13370555-pdf/docs/customer-avatar-workbook.pdf
http://www.digitalmarketer.com/customer-avatar-worksheet/
Of course if this is a one-off assignment, it would be overkill to create a full avatar, but at least be mindful of your audience...
 
Researching the content about the topic. Then think creative to add some content which relates to the topic.
 
Just do a lot of research and learn as much about the topic as you need. It's as simple as that.
 
Jumping back in here, I will say, the most important 3 elements to creating a high quality piece of content, will be in this order:
  1. Scope/Brief/Abstract: Goes over tone, audience (avatar), keywords, length, and any other requirements like paragraph size, citations etc.
  2. Comprehensive Outline: Created from in depth research that includes headers and subheaders already laid out (sometimes with possible authority citations)
  3. Title: The crowning copywriting achievement that channels a reader's intent
I find that in order to create high quality content you need all three elements whether they're provided for you or you have to create it for the project. People hiring writers that want to save money can hire lower priced writers if they can provide all 3 elements but I find, often, employers barely provide just one of these crucial elements (It's usually #1 but not as detailed as it could be) because they don't have the time nor the skill to research and create a comprehensive outline let alone a title that can convert a searcher into a reader.
 
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Skipping the stuff about substances, it is valid to point out that the best answers on a topic may not be found on the first pages of Google. The top results show the most popular pages, that performed the best SEO, and figured out how to best deliver perceived value to the visitors. The info with the most merit may be on page 89. Kind of like obscure restaurant X may serve the best burger on earth, but McDonalds remains the most popular burger business, with the best delivery system for its product.

Throw in some substance abuse and bang your a writer.
 
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