How would you create brand URL paths?

CrustyBillyGoat

CrustyBillyGoat

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In the process of creating a website for my new brand, but I am stuck on which URL's I should use. After much research, I am still confused, each article I read will recommend something different.

For example, say I owned a brand that sold tablets and I have a product called "Icon Tablet"

Which URL would you use.

mybrand.com/tablets/icon
mybrand.com/tablets/icon-tablet
mybrand.com/tablets/mybrand-icon-tablet

Do I even need to include my brand in the product URL if it's the same as root domain? What about repeating tablet when the category path is "tablets"
 
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I always try to avoid using exact match in the URL itself. It can lead to overoptimization and if your keyword consists of, let's say, 5 words, it looks like utter shit. Try to keep it short.

"Icon-tablet", even though it's exact match in this case, is more than enough.
 
A7strohhut said:
wordpress plugin "redirection" could be useful
Click to expand...
I'm not asking for a redirect plugin or method, I'm asking for advice on how to properly format my URL's from the start. My concern is to not over optimize the URL but at the same time making sure I include the necessary keywords.
 
CrustyBillyGoat said:
I'm not asking for a redirect plugin or method, I'm asking for advice on how to properly format my URL's from the start. My concern is to not over optimize the URL but at the same time making sure I include the necessary keywords.
Click to expand...

ah yeah sorry. However, you should prefer the longer versions of those urls
 
Make them in this manner
mybrand.com/icon
mybrand.com/icon-tablet
mybrand.com/mybrand-icon-tablet

remove the tablets as category in the URL
 
soniarunin said:
Make them in this manner
mybrand.com/icon
mybrand.com/icon-tablet
mybrand.com/mybrand-icon-tablet

remove the tablets as category in the URL
Click to expand...
This I know will be bad, it will ruin my silos.
 
Seems like there is no consensus on the topic, everyone has a different opinion!
 
You can use the same path prefix for more than one domain, but not more than once within the same domain. When adding a custom URL, the first character of the path must be a slash to indicate the root. You can extend the path after the slash.
 
Nargil said:
I always try to avoid using exact match in the URL itself. It can lead to overoptimization and if your keyword consists of, let's say, 5 words, it looks like utter shit. Try to keep it short.

"Icon-tablet", even though it's exact match in this case, is more than enough.
Click to expand...

A lot of SEO ers say that you should use the exact KW match into the URL...
 
set23 said:
A lot of SEO ers say that you should use the exact KW match into the URL...
Click to expand...

Then follow the other SEOers and not me.

If somebody says that it's fine to use URLs like - domain.tld/category/post/best-blue-widgets-for-women-under-40 then boooooi oh booooi
 
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