How valuable are keywords?

I'm a very hesitant person by nature. I always have been. I take lots of time researching and re-researching things over and over again until I am absolutely sure I am doing the right thing. I have been lurking BHW and other SEO forums for quite a long time now, and am very close to finally starting my journey. But one thing I'm still hesitant on is keywords and niches. I've read all the niche selection guides and keyword research guides, and as far as I can tell I have learned two things: First, your success often lives or dies based on your keywords/niche. And second, it's more of an art than a science. So I'm wondering if it isn't really worth it spending a good wad of cash for proper keywords from a professional. A certain guy on this forum is selling 50k+ monthly search, supposedly easy to rank keywords for the pretty hefty looking price of around 300$. Is that worth the price? Will I on average make 5 times more money off a 50k keyword than a 10k keyword? Will I be able to make back my investment relatively soon? I'm willing to spend well and do this right the first time, no shoddiness, but if I do, I only have the money to try this once, and failure could be really bad for me and leave me broke.

What do you guys think? Buy expensive keywords or do it the old fashioned way?

You have to understand what demand and offer means. If it was "easy" to rank such a keyword, he would do it and bank from it obviously. If he's not doing it then it means it's not that easy. Because SEO is not that easy anyway. You are not likely to succeed at your first shot. A part of your money will be spent making errors and if you're not ready for it, then don't even get into IM. You buy your own experience, at least that's how I see it.

I doubt you planned it right, because if you did, you wouldn't spend all your money at once, and you would have time and money to rectify your actions in order to look for a positive ROI.

Also, a 50K searches keyword can be 5 times, 10 times more valuable than a 10K searches keyword, but can also be 50 times less valuable. It all depends on the niche and the products you could sell for that market.

My point : read more this forum because from your little post, I can say you don't know 10% of what SEO/Keywords/Niche really means nor how to operate such a project.

Thank you for the advice, I will consider it, but really no need to be a dick about it. Your post had little of value to my questions, it was only a rant on how I knew nothing and was wrong about everything. You may well be totally right, but that really doesn't help me learn, now does it? "You buy your own experience" is a fantastic quote though, thank you for that.

Dajte said:

Thank you for the advice, I will consider it, but really no need to be a dick about it. Your post had little of value to my questions, it was only a rant on how I knew nothing and was wrong about everything. You may well be totally right, but that really doesn't help me learn, now does it? "You buy your own experience" is a fantastic quote though, thank you for that.

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I didn't mean to be a dick. But after reading a few topics here and there, you will understand that people trying to buy thing on this forum and trying to calculate if & when they will get their money back is a real non sense. The essence of the money you make is the work you put in. Buying keywords just save you time for a little money, it doesn't help you making money in any way.

Pick your own keywords, work on them, tons of free things you can start with to understand how you can rank and make money from it: fotware trials, free domains, blogs, web 2.0 links etc.

You will lose money inversely proportionally to the knowledge you get in IM

If you are taking an SEO type tact but asking these kinds of questions I would simply say to save your money until you know you are sitting on something worthy of spending it. There are no guarantees that just because you get a good keyword/niche that you will have any idea how best to make money with it. There also are not many cut and dry answers to your questions. Generally speaking it seems like you are early on in your exploratory online career, so it might be a while before dumping a bunch of money into a well thought out model actually makes sense. I'd suggest learning the ropes the old fashioned, and free way first. Otherwise, chances are about 100% you will lose your capital, hope, and even desire to do business online.

I just spent some money on keywords (not a lot, i just wanted to try it out) and honestly it is nothing special. What the keyword researchers do, you can do too.

You haven't outlined precisely what it is you want to do or what your goals are, so I cannot be specific.

Your niche/keyword is the most important thing you choose for making money long term.

But...

Unless your going to pay to outsource everything you need to build a process that works for you.

So the first thing you actually need to do is design a process and test it out, as it is highly unlikely you will be successful first time out.

For example if you have no experience in SEO learn how to do that first by ranking an easy word, so you can cut your teeth.

Then test your monetizing ideas etc. Chances are if you do this on a smaller site and get some success you will get the confidence to scale.

Making money is all about scaling, so start small and scale what is successful. Ditch what isn't and move on as fast as possible. The key is to learn what works and what doesn't and do it as fast as possible so you are not too attached to something that isn't going to work.

In my case I publish books. I have published over 1000, some worked some didn't but it has enabled me to be able to hone in on what does work and now I can make money at will, knowing exactly how to do it and what niches to target. I got there by doing / failing / learning not just researching.

Researching and researching is all well and good but you don't want paralysis by analysis. So in my opinion start doing ASAP.

OP, play around with the free tier of semrush and the adwords kw planner. That'll give you an idea of competition and kw value.