How to start getting organic downloads?

Project is a game.

I have done:
>Key word research and added keywords in my title/short/long description in an organic way.
>Made decent quality photoshopped screen shots also with some test/keywords.
>Gotten some blackhat ratings and reviews with keywords with ratings>>reviews so as to not set any alarm bells off.

I have a very small google ads campaign for 3$/day and that gets me around ~100-150 users a day on my app. Because my marketing budget is so low most of my player base is from tier 3 countries.

The one thing I have not done is:
- Keyword installs. I understand the concept but I dont understand how to make this happen in terms of, its not a one time thing, and even if I start doing this I wont be able to stop?

The VAST majority of my downloads are coming from the campaigns.

https://imgur.com/a/xs1JLZk (review of January)

According to app annie, I am ranked in top ten for certain keywords in some asian countries.

I am not getting any organic downloads though from those countries.

Also in the US I am ranked in the top 10 for a 2 word keyword and once again, I am not really getting any organic downloads.

These are not very specific words either.

My app is a casual game.

Ranking is nothing, you need to deliver small keyword installs.

Okay so essentially I need to rank for 1 word key words? Is that what youre saying?

Long tailed or multiple word key words dont really matter as much. yeah?

vinku said:

Ranking is nothing, you need to deliver small keyword installs.

Click to expand...

devmandarkk said:

its not a one time thing, and even if I start doing this I wont be able to stop?

Click to expand...

This is true. Keyword installs are not working same as before: as long as you make them - your app rises in search, but when you stop - the position of your app drops again

vinku said:

Ranking is nothing, you need to deliver small keyword installs.

Click to expand...

I agree, there's less competition in small keywords search and the results will be much better

You need to run the keyword installs from the countries you want to be ranked at (to gain organic installs afterwards)
Its also better for these installs to have some fixed retention for the Google algorithms

vinku said:

Ranking is nothing, you need to deliver small keyword installs.

Click to expand...

Hi,

can you provide support on this?
please PM me.