How to start dropping the bad link?

Hey,

I need to drop 'bad' link , it's on 3 possition of google, but it's NOT on ROR website, so I think it wouldnt be very hard to outrank. But what firsts steps should I do ? How to start outranking? Maybe just some social sites would help?

Thanks

Hey Dos Santos, I don't totally understand what you're asking. You have a negative in position 3 that you're trying to suppress?

you can try social media sites they can push down all negative results.

You can try different techniques like blogging,social media, web 2.0 websites, profile creation and updating all these sites with fresh and relevant content.

Yes,I have negative link in 3 possition. It's not in ROR website but in also quite reputable. So first steps is to create social sites profiles?

You can try social profiles but if the site is strong that's not going to be enough. You're going to need good content on strong domains and good link building as well.

If you can get guest blog posts, referring to your (client's) company on very reputable, high ranking sites. That might be enough. I'm not talking about those cheesy guest blog sites, but real blogs that have solid credibility with search engines. Get your content published there. It will always rank for any kind of project you have, whether traditional SEO or ORM. There's a bad rap going on about guest blogging, but it only gets you in trouble if your sole purpose is to spin out bad content and put it out there. If you have good content written by a professional writer and published on respected sites, that will rank for whatever you need it to rank for. And the bad result will get pushed off the page.

The real question would be how to do this without being obvious because some people like to troll if they can tell you're doing some ORM for the site in question. Guest posts are typically super obvious when you're using anchors to rank the terms even if you find some high quality authority sites to GP on.

It also depends on the client. Half of my clients want to disappear and don't care (within reason) what shows as long as it's not about them. For those "alter ego" clients, the placement for the content is easier to source because you don't have to stick to their industry.

BHopkins said:

It also depends on the client. Half of my clients want to disappear and don't care (within reason) what shows as long as it's not about them. For those "alter ego" clients, the placement for the content is easier to source because you don't have to stick to their industry.

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Touche - I guess it really depends on client needs. Most of my clients want publicity, haven't dealt with any that just want to just completely disappear rather than just make the bad stuff disappear. Alter ego makes sense for someone that got doxxed or something however.

I would imagine that sort of project is a bit higher on the difficulty scale if you can't have it deindexed or removed from existence with legal or social engineering.