How to run reps on meta

They’re asking if using TikTok videos will work on Meta for black-hat campaigns, since images are easier for AI to detect, and are unsure how to handle creatives on Meta despite having a strong cloaker.
 
Meta scans videos just as hard as images, so switching to video alone won’t protect you — what matters most is the message, claims, and context, not the format. TikTok-style lifestyle clips often trigger Meta if they imply outcomes or mislead, so clean branding and neutral framing are key. What general vertical are you in (ecom, lead gen, apps)? That heavily affects what creatives pass review.
 
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Hi there i am using an agency account in order to run black hat on meta. I have experience on tiktok and know for a fact that tiktok lifestyle videos work on there and wont get rejected, I also use very strong cloaker. Now the thing i have seen that metan can be a bit tougher for reps.

I think my cloaker is strong enough but my main issue is the creatives? I wont use images as i think those are more easier for the ai to recognize as reps. Do i need to use the video's from tiktok or how does this work on meta?
Meta is crazy strict with content uploaded on their platform i dont suggest using tiktok videos
 
even with a strong cloaker, meta is really good at detecting that kind of stuff so you’ll usually get flagged over time.
 
Meta is much stricter than TikTok, especially on creatives. The main issue is often account quality + trust signals, not just the cloaker or creative format. Using TikTok-style videos doesn’t guarantee safety on Meta—their AI reviews context, patterns, and account history, not only images vs videos.


If you keep seeing rejections, the fastest way to reduce friction is to switch to higher-quality agency ad accounts/BMs with clean history and proper limits, then run simpler, policy-aligned creatives first to build trust before scaling. Strong infrastructure matters more than creative tricks on Meta.
 
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