How to pick the right page for link insertion

notNewB

notNewB

Supreme Member
Jr. Executive VIP
Jr. VIP
Joined
Oct 5, 2020
Messages
1,447
Reaction score
1,729
Saying you made a deal with someone who owns a really good website to insert one backlink. What should you consider when picking a page to insert your link? I have three things in mind:

1. The page which is most relevant to your website's niche.
2. The page which has the most traffic.
3. The page which has the strongest backlink profile.

What would you choose?
 
Advertise on BHW
1. The page which has the strongest backlink profile.
2. The page which is most relevant to your website's niche.
3. The page which has the most traffic.

Provided the OBL is low and it not a typical Guest Posting link farm.
 
super interesting question, me too every time I'm buying a niche edit link I wonder which metric is better to follow... I will read the next answers
:cool:
 
Forgot to mention the most important thing here.

If you buy Guest Post based on TRAFFIC stats only then that's the worst criteria you are choosing.

Wondering why?

Because the traffic value is from the top ranking pages and your post is most likely on an inner page.
Ask yourself chances of ranking that inner page in top 10 or 20?
 
notNewB said:
Saying you made a deal with someone who owns a really good website to insert one backlink. What should you consider when picking a page to insert your link? I have three things in mind:

1. The page which is most relevant to your website's niche.
2. The page which has the most traffic.
3. The page which has the strongest backlink profile.

What would you choose?
Click to expand...
The page with most search traffic and/or keywords. Depending on the website, it might seem like an unnatural link placement.
So you might want to go for a page that is relevant to your website/niche and meets a little of the previous criteria.
 
I look at traffic as a seconday, but more importantly, I look at search traffic. if a site has 100% direct traffic I wonder why.
 
Another thing you should check is the internal links to the post as well. Even if the post has no direct backlinks, if it is linked from the homepage for example, it'll still be able to carry plenty of link equity to your backlink.
 
I would suggest to give high preference for the relevancy of the content of the page to your niche.
 
notNewB said:
Saying you made a deal with someone who owns a really good website to insert one backlink. What should you consider when picking a page to insert your link? I have three things in mind:

1. The page which is most relevant to your website's niche.
2. The page which has the most traffic.
3. The page which has the strongest backlink profile.

What would you choose?
Click to expand...

link from homepage! however, pretty sure that is not being provided in this case. then go with the page with the most relevant content. also, try to get your backlink inserted at the top of the content and not bottom. see this case study: https://www.blackhatworld.com/seo/c...t-its-impact-on-ranking.1417835/post-15426467
 
I choose 1 and 3. Also, the OBL of the page. If they have too many outbound links, it won't worth.
 
One thing would be relevancy if the website is relevant to your topic then it is fine. Look for OBL and try to keep your link as long as on the homepage could get better results.
 
"The page which has the strongest backlink profile"
This is even more powerful if the article already has links pointing to it!
"The page which is most relevant to your website's niche" - Identifying super relevant content for your niche.
Lastly, link placement should be natural.
 
Just stick to the relevance and link profile of the page. Also, make sure the article is not giving links to more websites.
 
This is a great question.

You did not mention the overall SEO metrics of the site that you're trying to get a link from.

If you choose option one, you have to cross reference this with the overall domain authority of the site.

If the DA is there, pick option one.

But if you're dealing with a fairly new site with low DA and you're looking for a more "organic link," a combination of one and two seems to make the most sense.

The conventional wisdom is you should choose number three.

But as I mentioned, it depends on domain authority and the overall value you're trying to create with the link.

Remember, Google prioritizes "natural" link building.

A natural link building means one page with a specific niche link to another page that is closely related or is in the same niche as that page.

That is natural.

But if you have a roofing site, linking to your new site that is about plastic surgery is going to be a problem.
 
I would rank it as relevance first, then page quality, then traffic.

Traffic is useful, but only if the traffic is coming from keywords that make sense for your site. A page getting 50k visits from an unrelated informational query is usually worse than a page getting 2k visits from a tight niche query.

Things I’d check:

1. Is the page indexed and getting organic keywords, not just estimated traffic?
2. Does the page topic naturally support your anchor and target URL?
3. Can the link be inserted in a paragraph where it genuinely adds context?
4. Is the page internally linked, or is it buried with no crawl path?
5. Does the page already have loads of obvious paid links?
6. Are the outbound links relevant, or is it linking to casinos, pills, crypto, random SaaS, and everything else?
7. Is the anchor going to look natural in the sentence?

The best insertion is usually not the highest traffic page. It is the page where Google, the site owner, and a real reader would all agree the link belongs there. Forced relevance is where most niche edits start looking spammy.
 
Pick the page with the most traffic and the strongest backlink profile because that’s where the real power is relevance matters but juice and real clicks are what actually move your rankings, if the page has zero traffic the link is basically useless.
 
I would prefer the page which has niche relevancy and good amount of organic traffic.
 
Advertise on BHW
You must log in or register to reply here.
Sign up now!

Main Menu

Home Main Forum List Black Hat SEO White Hat SEO BHW Newbie Guide Blogging Black Hat Tools Social Media Downloads

Marketplace

Account Selling Content / Copywriting EBooks / Methods Hosting Misc Proxies For Sale SEO - Link building SEO - Packages Social Media Social Media - Panels Web Design More

Making Money

Affiliate Programs Hire a Freelancer IM Journeys Making Money Pay Per Click Site Flipping Want to Buy

BlackHat World

Dispute Resolution Forum Suggestions & Feedback Introductions Lounge
Back
Top