Why not make mini flash games and bundle them for $5? OH WAIT TOO MUCH WORK FOR 99.99% of the people. OK, let's go and make a good game or a machinima series about some epic funny shit that happens in games. WAIT, to hard better quit not before you actually make something out of it. The best thing I recommend is to hold onto that list, make a game that they would like, market it to them, and profit. Any idiot trying to push cpa to gamers other than sign up for XYZ MMO is not going to work. I have a list of 4.5M gamers, and that list consists mainly of people who want quality, not shit on a platter.