How to make a WP theme seo friendly?

Does anyone know what are the requirements or how to make a theme seo-friendly and readable by google?

I asked a cheap freelancer to make me a custom theme of a gallery, he delivered and it works pretty well, but the problem is that the "images" and posts and pages do not index properly at all, it's almost as if google cannot read it.

Has anyone had any experience with developing and designing a wordpress theme?

Check if the theme's code is optimized and follows best practices for HTML, CSS, and JavaScript

PayTools said:

Check if the theme's code is optimized and follows best practices for HTML, CSS, and JavaScript

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Evidently it's not, what would I look for, what's the criteria for "best practices" when we're talking about a theme

Stifmeister said:

what's the criteria

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Optimize performance by efficient coding, such as using lazy loading for images and media files

Stifmeister said:

Does anyone know what are the requirements or how to make a theme seo-friendly and readable by google?

I asked a cheap freelancer to make me a custom theme of a gallery, he delivered and it works pretty well, but the problem is that the "images" and posts and pages do not index properly at all, it's almost as if google cannot read it.

Has anyone had any experience with developing and designing a wordpress theme?

Click to expand...

I tried creating my own theme using the Claude 3.5 neural network. It turned out quite well. However, I had to put in some effort as I needed to adapt the CSS styles. Now I only use this theme.

The theme itself has little to do with google's indexing.
Is content on your site ai generated (or bad in general)? Do you block google bot in robots txt? Does your site have any decent backlinks? Maybe there's some penalty from google?

Hire another freelancer to fix this issue
If it works pretty well and you are happy with this theme, you can fix this small issue

The simplest route would be to select WP themes that have already been Identified as SEO-friendly. Class of 2025:

https://wpastra.com/themes/seo-friendly-themes/
https://www.elegantthemes.com/blog/wordpress/best-seo-wordpress-themes

Stifmeister said:

Does anyone know what are the requirements or how to make a theme seo-friendly and readable by google?

I asked a cheap freelancer to make me a custom theme of a gallery, he delivered and it works pretty well, but the problem is that the "images" and posts and pages do not index properly at all, it's almost as if google cannot read it.

Has anyone had any experience with developing and designing a wordpress theme?

Click to expand...

To make a WordPress theme SEO-friendly and readable by Google, it's essential to focus on a few key areas. First, the theme should have clean, semantic HTML code that is properly structured using the correct header tags (H1, H2, etc.) and ensures accessibility. You should also ensure that images have proper alt tags and are optimized for both size and SEO. The theme should also be mobile-responsive, as Google uses mobile-first indexing, meaning it primarily looks at the mobile version of your site for ranking. Additionally, using proper internal linking, fast loading speeds, and implementing schema markup for better indexing can help. If your custom theme isn't indexing images, it's possible that the image URLs or alt attributes are not properly configured. Also, ensure that the content is not hidden within JavaScript or other elements that Googlebot might have difficulty crawling. It's worth checking your site's robots.txt file and the XML sitemap to make sure Google can properly access and index all your content. If you lack experience in theme development, it could be helpful to have someone experienced in SEO review the theme to ensure everything is optimized for search engines.