How to limit 1 conversion event per person on FB or GTM?

macdonjo3

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I know Google Ads has a setting that basically says to only count the first occurrence of an event per user.

Problem is I'm getting a single user creating multiple leads occasionally and it's messing with my KPIs.

It's coming from pixel not Conversions API and my pixel is integrated with GTM. Anyone know how to limit it?
 
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