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how to know my cpc

Discussion in 'Black Hat SEO' started by Geowix, Mar 6, 2015.

  1. Geowix

    Geowix Newbie

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    Hello, I am interested in if i have a web-site with niche 37$ (niches cpc is 37$) when someone will click on my ads, what will be cost per click it will be 374 or less. and how can i calculate this process.
    Thanks.
     
  2. iAuthority

    iAuthority Jr. VIP Jr. VIP

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    dude it's a big process, you need to inform all the things, example what kind of nicihe and everything and it also having more number of formulas so better you can get this answer from BHW personally.
    it's really a good post but the people will not give the answer clearly, it will give some information to all:)
     
  3. Atomic76

    Atomic76 Registered Member

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    I'll assume you're talking about Google, and the $37 is what you got from Google's keyword planner for a given keyword related to your niche. The keyword planner shows the suggested bid, that's not the actual cost per click you would be paying, it would more than likely be something at least a little bit less than that. In AdWords, you set a maximum bid you would be willing to pay, and what you ultimately pay is dependent on many different factors, but it's largely influenced by your quality score, the relevancy of the keyword to your ad copy and the relevancy of the keyword to the landing page you are sending the user to. Your quality score is impacted by these factors as well as the popularity of your ad, as indicated by it's click through rate. So in short, if your ad isn't performing well, and few people are clicking it, AdWords will lower your Quality Score which in turn will make it harder for you to maintain a top position - you will have to bid more and more until it's no longer affordable for you to maintain that position. If your keyword is closely related to your ad copy and landing page, that is generally a good sign - but you also need to make sure your ad copy is compelling enough to maintain a good click through rate when your ad is displayed to users. Also, the landing page you are sending them to should be good enough that they aren't bouncing off of it right away and hitting their back button - that will look bad to Google and cause them to lower your quality score as well.

    You're not going to know what your exact CPC will be until your campaigns are live for a given amount of time and have generated enough clicks to be statistically significant. They do however typically offer some free initial advertising credits for new advertisers - ranging from $50 to $250 from what I've seen.

    If I had to take a ballpark guess, I would suspect a Max CPC of $37 might come in around maybe $28-$30 CPC for a decent advertiser with a relatively good quality score.
     
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  4. landrider400

    landrider400 Newbie

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    Are you referring to adsense payouts? If yes, then the maximum cpc would be a lot lot less.
     
  5. terhernandez

    terhernandez Newbie

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    The CPC equals the amount you paid for advertising divided by the number of people that clicked on your ad. So if you paid for example $100 in advertising for a campaign and 5 people clicked on your ads, your CPC would be $20