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How to achieve the lowest CPC?

Discussion in 'Facebook' started by and5rey, Nov 24, 2015.

  1. and5rey

    and5rey Regular Member

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    I wonder how is it possible to achieve a low CPC of your Facebook ad? What do you do to achieve the lowest possible CPC?

    So far I have ended up with $0.74 CPC and I think that's too much.

    The potential reach of my ad is 37,000,000 people and the estimated daily reach is 1,400 - 3,600 people on Facebook.
     
  2. asap1

    asap1 BANNED BANNED

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    High CTR = Low CPC

    You have to test test test and keep improving on your best ads.
     
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  3. PaperToy

    PaperToy Regular Member

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    Do this because it works.

    Create an ad for a fluffy bunny or cute animal, and say in the text "Rate from 1 to 10 on cuteness!"

    A lot of people will interact with it and the QS of your account will go up.

    Once that happens, your cpc for the next ad will drop to 25% of what it is right now, so you'll pay about $.20 cents or less.

    The ad will cost you about $20 but it's worth it because all future ads will be much cheaper.
     
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  4. Mummy

    Mummy BANNED BANNED

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    Solid Advice. :)
     
  5. asap1

    asap1 BANNED BANNED

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    Great advice here.
     
  6. yayabobi

    yayabobi Newbie

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    On FB the lowest costing clicks are mobile clicks. Buy on FB mobile. Target developing countries. Also, if you want cheap clicks, Yahoo Gemini is a good source.
     
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  7. Eforio

    Eforio Registered Member

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    This is the 'Cutest' advice ever
     
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  8. M4DM4X

    M4DM4X Regular Member

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    The best is to promote a post, instead of an ad, then your CPC will be around 2 or 3 cents.
     
  9. Setox

    Setox Power Member

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    Occupation:
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    MALTA MAYBE ..
    As long as users interract with your Ad (Higher CTR) the costs will drop down !

    Many of FB Ads are blocked because of the NON-NORMAL CTR , Also some users will highly feedback your ad as misleading , if not , fb will check , and of course you'll get oit of the game ! Be Aware of this .
     
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  10. Setox

    Setox Power Member

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    Occupation:
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    Something else i didn't mentionned is that if your ads are non related to the offer/LP , & the goal is only to get people to click ! Then , be sure your ad will receive highest clicks and your CTR will decrease , but the Conversion too will drop down ! So be aware again (Talking from experience !!) .
     
  11. Sofiacookson

    Sofiacookson BANNED BANNED

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    yeah i can help you about this concern. i think my trick will help you. You can reach me via messenger.

    ********************
     
  12. Sofiacookson

    Sofiacookson BANNED BANNED

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    yeah i can help you about this concern. i think my trick will help you. You can reach me via messenger.

    ********************
     
  13. MurphyMarie

    MurphyMarie Newbie

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    I was able to get a $0.34 CPC with a few good ads. It really depends on the setting you use and the campaign objective.

    Also keep in mind that CPC isn't the only factor, you want to have an ad that is similar to your link so you can get conversions.
     
    Last edited: Dec 12, 2015
  14. hammerpower100

    hammerpower100 Newbie

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    SLIPT testing! do 7 split tests different ad creatives, call to actions, targeting like age gender, taget websites facebook pages in your niche, and use the power editor. once you find the best one shut the ones that do not work :)