How soon can I start building links for a new website?

solmeme

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Hey everyone,

I just launched a new website about a week ago.
The niche is Solana meme coin trading.
The root domain is a trading tool directory, and there's a community forum running in a subfolder.

I’m wondering — is it okay to start building links this early, or should I wait a bit longer for the site to settle?

Also, what’s the current meta around link building these days?
Any tips or updated strategies would be really appreciated.

Thanks in advance!
 
You can start building links for a new website right away, but there are a few important considerations to ensure it’s effective and safe

Thanks for the reply!
Could you share what you mean by an “effective and safe” link building strategy?
Would love to hear your approach.
 
Yes, you can start building links now-just focus on quality over quantity, Like niche-relevant directories, Question and answer sites, and forums to build trust slowly and naturally.
 
you can start right away, but there are some safety tips you need to follow, such as:

1) build links slowly and focus on quality rather than quantity, especially if your domain is new and doesn't have a track record of acquiring links.

Google are heavy into historical data, and as soon as they see a new domain getting 100s of links when it previously got none they (google) get suspicious and there are big chances that you get penalized / flagged in some way, which can make ranking in the future way harder for that domain.

Quality links (at least in the initial phase) can be considered any / all of these:

a) quality PBNs (backlinks on the homepage of quality sites)

b) quality guest posts (articles published on other people's sites that are relevant to your site, and those sites also need to be in good standing with google)

c) quality niche edits (links inserted into aged and ranking articles on someone else's site, and those articles need to have authority and traffic, otherwise the niche edit will be useless)

d) editorial links (I don't know what these are, and I always mistake them for niche edits, but apparently they're their own thing, so look them up as apparently they're very important nowadays)

e) .edu blog posts / . gov links (self-explanatory, but basically blog posts on sites that belong to educational institutions like Universities / colleges, schools, etc... basically any site that ends in .edu or .gov is valuable as long as it's not a redirect / auto-approve comment, and has some content around it)

f) profile links (ie. links inside of your profile on big authority sites like Adobe, Issuu, Soundcloud, Author.me, etc... there are literally 100s of such sites, so you'll have a lot of sites to get profile links from, just make sure you don't get 100s of them at once, as I said in the beginning, or else you might raise flags)

g) topic-related links from specialty / niche forums, podcasting sites, online directories (these are particularly good if you're doing local SEO and find an online local directory that's very popular, a link from this directory - even if its authority is low - can be good for building local awareness and acquiring real, quality traffic, which google will see and might consider towards improving your trust signals and / or rankings)


2) probably optional, but I would still say to try and get most of the backlinks to the homepage initially, and - as time goes on and some of your other pages get some traffic - you can start building links to these pages too as the traffic would justify the acquiring of backlinks to these pages, which should - in theory - make these pages safe from link building-related penalties from google. In theory, though because only google knows what will happen in practice :)


3) last but not least, the 3rd important tip I can give about link building is to keep your anchor texts safe. Initially (especially if you build links to the homepage), your best bet is to use branded anchors as much as you can (just not 100% of the time lol, that's a dead giveaway that you're a link builder and google hates it), and mix some other types in, every now and then, such as generic anchors or naked URLs.


There are probably more tips I could give, but I'm not going to type it all here, so I will instead point you towards 2 very good guides on link building, give them a read when you have time:

https://www.blackhatworld.com/seo/guide-how-many-links-per-day-week-or-month-should-i-build.1502403/
https://www.blackhatworld.com/seo/guide-why-are-my-backlinks-not-working.1679105/

HTH
 
Last edited:
@solmeme, how old is your website? Are all your pages indexed on Google? If yes, then you're good to proceed with building links through PBNs, guest posts, and listings on top crypto platforms or press releases.
 
Hey everyone,

I just launched a new website about a week ago.
The niche is Solana meme coin trading.
The root domain is a trading tool directory, and there's a community forum running in a subfolder.

I’m wondering — is it okay to start building links this early, or should I wait a bit longer for the site to settle?

Also, what’s the current meta around link building these days?
Any tips or updated strategies would be really appreciated.

Thanks in advance!
You can keep adding users and content on forum also. This will give signal to Google that users are coming on the forum.
 
you can start right away, but there are some safety tips you need to follow, such as:

1) build links slowly and focus on quality rather than quantity, especially if your domain is new and doesn't have a track record of acquiring links.

Google are heavy into historical data, and as soon as they see a new domain getting 100s of links when it previously got none they (google) get suspicious and there are big chances that you get penalized / flagged in some way, which can make ranking in the future way harder for that domain.

Quality links (at least in the initial phase) can be considered any / all of these:

a) quality PBNs (backlinks on the homepage of quality sites)

b) quality guest posts (articles published on other people's sites that are relevant to your site, and those sites also need to be in good standing with google)

c) quality niche edits (links inserted into aged and ranking articles on someone else's site, and those articles need to have authority and traffic, otherwise the niche edit will be useless)

d) editorial links (I don't know what these are, and I always mistake them for niche edits, but apparently they're their own thing, so look them up as apparently they're very important nowadays)

e) .edu blog posts / . gov links (self-explanatory, but basically blog posts on sites that belong to educational institutions like Universities / colleges, schools, etc... basically any site that ends in .edu or .gov is valuable as long as it's not a redirect / auto-approve comment, and has some content around it)

f) profile links (ie. links inside of your profile on big authority sites like Adobe, Issuu, Soundcloud, Author.me, etc... there are literally 100s of such sites, so you'll have a lot of sites to get profile links from, just make sure you don't get 100s of them at once, as I said in the beginning, or else you might raise flags)

g) topic-related links from specialty / niche forums, podcasting sites, online directories (these are particularly good if you're doing local SEO and find an online local directory that's very popular, a link from this directory - even if its authority is low - can be good for building local awareness and acquiring real, quality traffic, which google will see and might consider towards improving your trust signals and / or rankings)


2) probably optional, but I would still say to try and get most of the backlinks to the homepage initially, and - as time goes on and some of your other pages get some traffic - you can start building links to these pages too as the traffic would justify the acquiring of backlinks to these pages, which should - in theory - make these pages safe from link building-related penalties from google. In theory, though because only google knows what will happen in practice :)


3) last but not least, the 3rd important tip I can give about link building is to keep your anchor texts safe. Initially (especially if you build links to the homepage), your best bet is to use branded anchors as much as you can (just not 100% of the time lol, that's a dead giveaway that you're a link builder and google hates it), and mix some other types in, every now and then, such as generic anchors or naked URLs.


There are probably more tips I could give, but I'm not going to type it all here, so I will instead point you towards 2 very good guides on link building, give them a read when you have time:

https://www.blackhatworld.com/seo/guide-how-many-links-per-day-week-or-month-should-i-build.1502403/
https://www.blackhatworld.com/seo/guide-why-are-my-backlinks-not-working.1679105/

HTH

Wow, this is seriously one of the most helpful replies I’ve ever gotten — massive thanks for taking the time to break it all down like this
You covered way more than I expected, and I actually learned a lot just from reading this. (so many types of links haha)
Really appreciate the extra guides too — I’ll go through both of them.
Thanks again, truly appreciate it!
 
You can start building links as soon as the site is live and has some quality content. Just make sure it's indexable and worth linking to first!
 
You can build an link by using PBN's, niche relevant guest posts and other link building platforms. The first process is need to index all your pages of your website on google.
 
@solmeme, how old is your website? Are all your pages indexed on Google? If yes, then you're good to proceed with building links through PBNs, guest posts, and listings on top crypto platforms or press releases.

It’s been a week, and less than 30% of the pages from the root directory have been indexed.
The forum section hasn’t been indexed at all, so I’ve been manually requesting indexing in Google Search Console each time a new thread is posted.
 
You can keep adding users and content on forum also. This will give signal to Google that users are coming on the forum.

Thanks for the comment.
I’ve been trying to find new content posters on Upwork, but most of the applicants had no clue about Solana meme coin trading.
So pretty much, I'm the only one consistently posting guides and tutorials on the forum.
 
(so many types of links haha)
yeah.... and I only mentioned like 1/3 or half of the ones that I could remember off the top of my head, imagine if I had to list all of them :D

Really appreciate the extra guides too — I’ll go through both of them.
Thanks again, truly appreciate it!
no problem, man! And take your time :)

Even if you never intend to build a single link yourself but instead buy them, it still helps to know how many links you should buy, where to point them, with what anchors, and at which frequency in order to avoid penalties / inefficiencies, otherwise many link sellers - despite of offering you good links - will not be to blame for their backlinks since they only deliver the backlinks but it's your job to tell them what to do with those backlinks but if you don't know how to use them... well... the problem will be on you :p

And I had to mention this because I've seen lots of people (newbies mostly, of course) complaining that backlinks don't work when in reality they give the same 1-2 URLs to 5 different backlink sellers and those sellers simply do their job at delivering the backlinks, but you can imagine what a bad mistake this is when you get several 1000s of backlinks all pointing to the same URL, all within 1 week and with the same (usually generic too) anchor texts. This is so silly, and it's no surprise that (usually new) sites tank before they even get the chance to rank, but then the people come here screaming "link building bad", or "link sellers are scammers, they're only after my money" etc...

So yeah, take the time to understand how links work and you'll be able to avoid a lot of wasted money and headaches from nuking your site with "bad links", when in reality it's the lack of a strategy that's at fault :)

Cheers!
 
You can start light link building right away—no need to wait. Focus on branded and niche-relevant links first (social profiles, forums, directories). Avoid spammy stuff early on. Let Google index and trust your site naturally while you slowly ramp up. Quality > quantity in 2025.
 
You can start building links right away on a one week old site, just don't build too many links in a day - take a target to build 5 to 10 links a day and keep doing it everyday. Focus on quality, do the hard work - find relevant guest post sites and contribute with a good quality article.

Once you have enough links, then start working on those Press release campaigns and speed things up.
 
Start now, but go slowly. Use safe, niche links and most importantly make sure they are natural.
 
yeah.... and I only mentioned like 1/3 or half of the ones that I could remember off the top of my head, imagine if I had to list all of them :D


no problem, man! And take your time :)

Even if you never intend to build a single link yourself but instead buy them, it still helps to know how many links you should buy, where to point them, with what anchors, and at which frequency in order to avoid penalties / inefficiencies, otherwise many link sellers - despite of offering you good links - will not be to blame for their backlinks since they only deliver the backlinks but it's your job to tell them what to do with those backlinks but if you don't know how to use them... well... the problem will be on you :p

And I had to mention this because I've seen lots of people (newbies mostly, of course) complaining that backlinks don't work when in reality they give the same 1-2 URLs to 5 different backlink sellers and those sellers simply do their job at delivering the backlinks, but you can imagine what a bad mistake this is when you get several 1000s of backlinks all pointing to the same URL, all within 1 week and with the same (usually generic too) anchor texts. This is so silly, and it's no surprise that (usually new) sites tank before they even get the chance to rank, but then the people come here screaming "link building bad", or "link sellers are scammers, they're only after my money" etc...

So yeah, take the time to understand how links work and you'll be able to avoid a lot of wasted money and headaches from nuking your site with "bad links", when in reality it's the lack of a strategy that's at fault :)

Cheers!

Thanks again for another solid guide.
I see now how dangerous it can be to buy links without a plan.
Especially pointing all backlinks to the same URL — definitely a mistake I’ll avoid.
I’ll make sure to diversify and spread links across multiple pages as much as possible.

Appreciate the advice.
 
Hey everyone,

I just launched a new website about a week ago.
The niche is Solana meme coin trading.
The root domain is a trading tool directory, and there's a community forum running in a subfolder.

I’m wondering — is it okay to start building links this early, or should I wait a bit longer for the site to settle?

Also, what’s the current meta around link building these days?
Any tips or updated strategies would be really appreciated.

Thanks in advance!
start now but avoid low tier links,
 
Yes, you can start - but focus on natural, foundational links first like social profiles, niche directories, and forum mentions. Avoid agressive link building right away. Let some content get indexed and aim for slow, steady growth for better long-term results.
 
A common mistake among beginner SEOs and link builders is creating a large number of backlinks to a website that doesn't yet have any traffic - or has only minimal traffic. This looks suspicious to Google - the website has no visitors, yet somehow people are supposedly linking to it.

That’s why, for new websites, it’s better to focus on backlinks that can actually bring referral traffic. On the other hand, backlinks that won’t generate any clicks are best avoided - at least until your site has some baseline traffic.
 
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