Fuark this and fuark Google. I have an aged domain that is very popular in its niche (in fact it's the number 1). It is a blog that is updated and bla bla bla, essentially an awesome site that offers lots of content. I'm very careful with this site and any backlinks I point to it. When I started the site some 3 years ago I did some stupid black hat stuff and soon I was ranking for money terms (2011) yet a couple of months later I had a filter applied (it was before Panda/Penguin 2) and I was out of the SERPS for the money terms. It goes without saying that I learned my lesson and through very carefully adding high quality links, one year later, my site started to rank and these days I'm ranking for absolutely everything I want to rank in my niche (and the site makes me good money). Good times. So, I looked into directories and selected a few very carefully through researching them. About 1 month ago, I got my site into an extremely exclusive directory that Google loves, BANG, more traffic instantly. "Awesome" I thought, so I got my site into another directory some 20 days later, but this one doesn't look 100% white hat and has some advertising and sidebar OBL. This directory seems to be very well regarded and recommended by sites like MOZ although this was back in 2011, I could not find any feedback on the directory in 2013. Anyway, I got my site there some 10 days ago, the page my site is in has a PR 3 and very few OBL (the homepage has a PR 5). Two days after submission, my site started losing some 20% traffic. I thought nothing of it since it was a day only, yet as of today, the site has being continually losing 20% traffic every day. 8 days of 20% traffic loss and for all the keywords. All I have done is get my site into those two directories, no other backlinking. My content gets shared on Facebook and Twitter like crazy, I have a genuine Facebook page with thousands of fans. The one exclusive directory raised my traffic a lot (by about 20%) yet the other one has killed 20% traffic. The difference between directories? The exclusive one has no advertising and is human edited and rejects most sites (you guys probably know whom I'm talking about), the other one is a paid submission to have the site reviewed and has OBL in its sidebar to sites that don't look very white hat. The sites in the directory are genuine though, no spam. Google, fuark you. You are into a crusade to kill all directories, how the fuark am I going to advertise my business? Yeah I know the whole nofollow but directories are there to follow the fuarking link, and it's only normal I pay 20 USD to help the dude who owns the directory. By the way this directory that has killed my traffic is from 2006 and survived the whole take down game of 2007. It's a genuine directory owned by a dude who reviews the sites! Google, fuark you. P.S: sorry for the rank, I'm angry at this. These days we have to manage our sites with so much careness and beg for a damn backlink and don't even think about sending one miserable dollar to the guy who has to pay for a VPS to manage his directory. Everybody, use Adwords to advertise your site!!shift111111!!! EDIT: I will be removing the link tomorrow, I'll give the guy double the money I paid for the submission and ask him to remove my link. It's a shame as this is one of the few directories that has pages with PR 3. I'll update with how it goes if you guys want.