Well I'm new to it thus "checking it out". So, it's not fair to your thread to say ZERO until I have created a campaign first.
Problem. Toooo much information. EVERYWHERE. Most of my independent ideas are based on familiarity and experience of which I have none as far as IM. This means right now I am being extremely conservative and require very "point and shoot" information. If I'm expected to "kill the market" lol or marginally intrude upon it then I need military quality intel.
First observation here, toooo many people are going the "baptism by fire" route without even basic training. If you can't visualize what an abortion that is then you are of no use to me, please continue to live in your little bubble with my blessing.
So I'll put it to anyone who has read this far; If the mission (think: gun to your head or whatever does it for ya) was to create a CB campaign TONIGHT that would have a high probability of at least breaking even & be simple enough to be reviewed by someone far more intelligent than myself should it succumb to noob failures and departures from what is probably common knowledge to veteran marketers.....
NO, not "what is the method"...what are the 10 things on the internet I MUST read IMMEDIATELY (ignoring all else for now) to make this mission successful. Between posts here and articles online there must be some indispensable writings that don't conflict each other & are up to date with current market trends and limitations.
To make it easy, yes I have "morality" but not as you define it. I consider advertising a free market, everything and anything under the sun is fair game.....meaning as long as it doesn't lead to jail...I could care less how brutal the tactics are.