How much should I budget?

Guys,

I am looking to drive targeted traffic to a website for a client.

Main Priority -
- Drive users to sign up and log in.
- Generate 500,000 user accounts

I wanted to know what would result in the highest ROI. What do you guys think would be the most effective way of doing this and what should we budget for a campaign?

Influencer, Content, SEO, Google Ads, Facebook Ads, Instagram, Snapchat, Email Blasts and text Blasts.

I don't think we would need to use all of these channels but what do you guys think would be the fastest/most efficient way of going about this?

Give back the client any money they have already paid, apologize, suggest an agency that knows how to do the work, and apologize again.

But since you won't do that...
What kind of budget you working with?
Is it Geo targeted?
B2b or b2c?
Ever done something like this before? Successfully?

Patriot,

Thanks for the response. Currently I have not taken the money - the person is a friend of mine so I do not wish to use his money with adding sufficient ROI to him.

We are looking at 35-50k over 4 months. I have previously ran some smaller campaigns on IG, google and some affiliate sites. The goal is Geo targeted and b2c, and yes some of the previous tactics were successful. Hope this answers some of the items you addressed. Let me know if you have any cool ideas =)!

patriotnews said:

Give back the client any money they have already paid, apologize, suggest an agency that knows how to do the work, and apologize again.

But since you won't do that...
What kind of budget you working with?
Is it Geo targeted?
B2b or b2c?
Ever done something like this before? Successfully?

Click to expand...

Fastest would not be the most efficient in my opinion. You just need the sign ups or what them to be engaging ? If this is the later case, budget will be huge for this.

Depends on the niche and the target market - you need to find out where your audience hang out. Where they buy.

Don't underestimate guerilla marketing.