i started a new blog about a month ago and so far its been doing decent. i have managed to get about 80 people following me on G+ (legit) and I get a few hundred views a day (peak was about 860 a few days ago). I do have writers on staff but I feel that I am published too many articles. Sometimes we publish like 3-5 articles a day. I do write many articles myself but since I am busy, I have hired other writers but obviously, these people get paid. I pay about $4 an article and they do a very good job but i have managed to rack up a $60+ expense on a site that has made about $6 in adsense. I do have some money to sped on the site (it takes money to make money) but I don't want just throw it around. I have invested some money on some kick-ass fiverr gigs and I am ranking for about 5 of my top 13 keywords. I was ranking #5 at one point for my keyword but i have no idea why I am now at 57. I think I am doing the google dance but nevertheless, I am starting to rank already. my major competitor is really just one site and he has been around for over a year now and he's only ranking for about 3 of the keywords. yes he is ranking higher than me on those keywords but many keywords he doesn't even rank at all. From my understanding, his entire job is only to run the site and with that, he publishes about 10+ articles a day (now that he knows he has competition he publishes more sometimes). He has a pretty big following as well in terms of fb likes and g+ followers (about 7k). I honestly don't have the means to write 10 articles a day and though I could allow my writers to publish articles, I would easily be spending $12-40 a day on a site that makes me cents/day. So here is my question: How many articles should I be writing a day? When is it okay to start writing more? There is no use of writing 5+ articles a day if not that many people are actually reading it. I know you need to have good quality content (which we do) but do I really need to be dropping this much time and money on this new of a site? I mean, I will publish at LEAST one article a day but is that enough? Should I wait to rank at least in the first couple pages on google before publishing more? my highest rank is 57 and lowest is 91. What are your thoughts on the matter? Please let me know. Thanks!