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HOW is this even possible?

Discussion in 'Black Hat SEO' started by powpew, Sep 17, 2012.

  1. powpew

    powpew Regular Member

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    While monitoring today one of my client's main keyword on the first page, I have witnessed something entirely inexplicable.

    Basically one of my client's competitor who was positioned till few moments ago #3 on the firs page for the last 1.5-2 years, moved to #2 today, and then one hour later it's #1 above Wikipedia.

    Ok, you would think it is some amazing SEO being done on the website but I did not observe any new links made to that website. I went for a manual inspection and what I saw left me entirely perplexed. Today they have been changing the look and feel of their website, and the developers put a nofollow, noindex meta on the website. So guess what, the website is now displaying on the first page of G like this "A description for this result is not available because of this site's robots.txt" and although, the change of the website template seems to be over the meta noindex has not been removed by the developers yet.

    My only question, is what the heck is going on? Any ideas?
     
    Last edited: Sep 18, 2012
  2. mrpasta

    mrpasta Newbie

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    Did you clear your cookies before checking this SERP? Google may be showing you customized results (I know it usually shows me sites I've visited before on the first page...which can be super annoying). Open up a fresh "Incognito" Chrome window and see if the result is the same.
     
  3. masterjani

    masterjani Jr. VIP Jr. VIP

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    If the robots.txt is blocking something or they put their site in maintanence mode then the decription will be shown like that.

    It might be a google dance too, wait for one or two weeks to decide anything on ranking.
     
  4. powpew

    powpew Regular Member

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    Of course I did that :) It's #1
     
  5. lozsta

    lozsta Newbie

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    I have seen this also. I guess what's happening is that the meta description and meta keywords is being robot txt out from the equation, forcing the search engines to index the site from other factors such as title, content ect. I know that meta description is an important element, I also know that G has disregarded the meta keywords tag... This one has me confused also.

    This method could be useful if you have duplicate meta descriptions?

    I agree... Keep an eye on its serp.
     
    Last edited: Sep 17, 2012
  6. powpew

    powpew Regular Member

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    I don't know what to think. What worries me even more is that about a month ago I decided to change the business purpose of one of my websites. So I deleted all the content, and put a noindex, nofollow meta on the domain to wait for google to de-index it and then build it up from scratch.

    Now, I went back to see if it's de-indexed and in all honesty f*ck G but that website of mine is ranking higher than before (went up 3 positions in an uncompetitive niche) and not a single page has been deindexed from G, although there is no more content on it.
     
  7. ibmethatswhoib

    ibmethatswhoib Jr. VIP Jr. VIP Premium Member

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    Maybe it ended up less optimized, which gave it a boost
     
  8. gcleats

    gcleats Junior Member

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    What!!!!:Eyecrazy: OMG make it same for us...
     
  9. seanlopez

    seanlopez Junior Member

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    second for this
     
  10. spruitje

    spruitje Junior Member

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    Yeah, maybe the site has a problem with duplicate/over-optimized tags without them knowing it. Keep a close eye on it for the next week to see if they change it back and then see how it affects their ranking.
     
  11. switch_2012

    switch_2012 Power Member

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    Or, may be they are SEOing their backlinks, ie web 2.0s - or may be they did a 301?

    what sort of backlinks do they have?
     
  12. redrubies

    redrubies Supreme Member

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    The part I bolded, I'm seeing a lot lately. Page 1 for excellent keywords and they have that robot description in the serps. Not a clue as to what is going on.
     
  13. redrubies

    redrubies Supreme Member

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    That's an interesting theory. You could be right.
     
  14. kelvincuts

    kelvincuts Junior Member

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    They probably lost some of their backlinks, or G decremented some of their backlinks.....not all sites you see on PR1 on Google are 100% clean....I know some sites that use old domain redirection techniques just to appear within the organic listing
     
  15. daserpent

    daserpent Power Member

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    Google is rolling out another update. Many SEO blogs have posted about it.
     
  16. kapotman

    kapotman Newbie

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    good for you man
     
  17. powpew

    powpew Regular Member

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    Yeah, now I realize it is some kind of retarded G ranking loop, since one of my websites is #2 for the main keyword with no content but with same description "A description for this result is not available because of this site's robots.txt"

    36 hours passed, their website is still ranked #1 and with a nofollow, noindex meta in the source code .. this sh*t makes no sense to me whatsoever
     
  18. redrubies

    redrubies Supreme Member

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    I know what you mean. I can't figure it out either.
     
  19. IAMAZEME

    IAMAZEME Jr. VIP Jr. VIP Premium Member

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    anyone figure it out im paying to rank my site on first page. just an fyi
     
  20. Amsterdammer

    Amsterdammer Power Member

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    This n00by did a quick search on G and learned that by using noindex you can avoid duplicate content being indexed. Also learned that, if I understand it correctly, it is possible to lose ranking by having duplicate on your own site.
    http://www.seomoz.org/q/is-it-hurting-my-seo-ranking-if-robots-txt-is-forbidden

    Also, it seems possible to lose "ranking juice" by having content not related to what google thinks the site is about. Noindex and nofollow tags seem to help in concentrating (laser targeting) the "link juice" you already have.

    I am not saying the above is true, it is just what a quick search taught this newbie. Please ignore as you see fit. :)