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How easy is it to outrank amazon in Google?

Discussion in 'White Hat SEO' started by ShadeDream, Jul 15, 2010.

  1. ShadeDream

    ShadeDream Elite Member

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    He who laughs last, laughs longest.
    I found a product that I want to sell as an affiliate from Amazon and with this product I have found many many low competition (under 20k in quotes) keywords, though the only problem is that Amazon is already ranked for them, lol. How long could it take me to outrank Amazon?
     
  2. Kid Shaleen

    Kid Shaleen Regular Member

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    How easy to outrank amazon in Google?

    How hard to whip Hulk Hogan in the ring at a 'rasslin match? How hard to outrank President Obama in the Electoral College?
     
  3. madoctopus

    madoctopus Supreme Member

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    It depends on hundreds of factors.
    Are you just starting out? It could take you a year.
    Do you have infrastructure (lots of link leverage in that product category)? It could take just a month.
     
  4. volund

    volund Senior Member

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    While it does depend on the niche/product you can usually outrank an Amazon product page with a little effort. Depending on where the Amazon page is ranked though may make it not really worth doing.

    If the Amazon page is #1 and you do beat them out so you are #1 and they are #2 they are still going to get most of the clicks. People know Amazon and will click on them even if you are right above them in the rankings. I have found that even though I can beat an Amazon page it is usually not worth doing if they are in the top three already unless the keyword you are going for gets a lot of traffic. Just too many people skipping the unknowns at the top to click on the known entity a couple of places down.
     
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  5. bizroot

    bizroot Supreme Member

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    It's possible to beat them tough but nothing like beating hulk in wrestling match lol

    People may still go to amazon but if you provide catchy title they might want to visit your site before deciding to visit amazon... Like you are selling product X... You make a site with X review or something... People may decide why not visit your site and check reviews before then go and buy it from amazon... If X got enough search and not very tough competiton then it's very good gem...
     
  6. seoswamy

    seoswamy Newbie

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    it is easy to beat them
     
  7. jonnyboy

    jonnyboy Junior Member

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    Amazon and other shopping sites are actually very easy to beat. I am talking from experience here. I have noticed that goggle generally throws up shopping sites links when there is not enough other sites to display.

    Send me a PM if you want me to analyse the niche for you.

    Regards. J.
     
  8. maineyak

    maineyak Power Member

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    Under 20k with quotes, but who searches using quotes? I would do the search WITHOUT quotes to get a better idea of competition
     
  9. bizroot

    bizroot Supreme Member

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    Right People don't use quotes for searches... But this is for checking exact competition not to find search volume...

     
  10. madoctopus

    madoctopus Supreme Member

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    Number of results for that keyphrase is irrelevant. It tells you absolutely nothing. If a page like a squidoo lens has a RSS feed on it and it just happens that when it got indexed one of the RSS entries had that keyphrase in it, it instantly becomes your "competitor" :) Seriously now, market research is a broad topic but in the end it all comes down to the first 3 results when you look at competitors. That being said, like somebody already asked, is it worth it? If you have a site about "widgets" and you have pages like "blue widget", "red widget" and you're trying to outrank Amazon's "blue widget" page with your "blue widget" page, that's fine and worth investing resources in. But if your entire site is about "blue widget", though you will be able to outrank Amazon, it might not be worth the effort in the end. Can't be more specific here as I don't know what keyword you're targeting, but if you know you did your research right and this is a great keyword, then by all means, go for it. Impossible is a word to describe one's openness to failure and unwillingness to pay the price for what he wants.
     
  11. WizGizmo

    WizGizmo Super Moderator Staff Member Premium Member

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    It's about as easy as balancing on the head of a pin while juggling 3 bowling balls in each hand :D