How does this site rank so well

A

apeek22

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Hey guys,

Main competitor for keywords I am targeting, they are always 1, 2, in the results page. I do not want to post their link directly, anyway of me getting someone to analyze it?

I check it out with backlinks and all, which I suppose they have tons of, here is some information on them....

Alexa:~40,000
Backlinks: Google 21, Yahoo:38,089
Pagerank:4

Pages Indexed
Bing:3,040
Google:2,240
Yahoo:2197


Possible to beat them? Thank rank for TONS of keywords I am targeting. We are both e-commerce sites so tons of products, no real specific niche
 
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They obviously are a very strong contender in whatever niche it is. If you do want to beat them, You need to have a website with approximately 1000 pages indexed, PR 3 or more and 30,000 backlinks according to yahoo.

Backlinks need to be from very good relevant sources only. With the above specs, you can atleast think of getting near the top.
 
forget this, you need masses of investment for this, unless your going to work 24 hours a day for 3 years.
 
Backlinks: Google 21, Yahoo:38,089

hope you excluded the links from the competitor domain.still i would not say its unbeatable.not to me.
 
They're obviously a well established site, but it would definitely be possible to beat them. You'd have to think of this as a long term project, especially if your site is new and not already optimized for anything.
 
go to your competitors home page ,click the right button->view page source.then check the meta keywords,if they have the exact match keyword in there that means they r actually targeting that keyword and it will be really hard to beat them.If they don't have it that means they r targeting other big keywords but ended up ranking for your targeted keywords.

You can still beat them with a totally new site.what you have to do is
1.extend the domain regestrantion time of your site.
2.update your site daily once.

the next step is the main step - theres a thing called link velocity,i don't think your competition is building much links as they sitting comfortablly in the top.so what you have to do is keep blasting your site with scrapebox and xrumer.Your site will get sandboxed for sometimes,important thing is keep blasting your site while it is sandboxed.Eventually your site will come out of sandbox and will be much more stronger and have a great position in serp.Keep blasting your site and link velocity will come into play and you will beat those top ranking site with much less backlinks and indexed pages.It should take around two to three months of work ....best of luck
 
Thanks for the help and advice! We are both legitimate e-commerce businesses. The site I am focusing efforts on is actually replacing our businesses main websites, that are horribly designed and are built on a proprietary shopping cart built by a web developer (it sucks).

Do ya'll really think the domain registration has a decent effect? I have other sites outside business that I have only year reg. on but would definitely bump it up if it is something that will help..

I have been viewing how they design their sites, and something that sticks out, is most pages have a keyword stuffed (not too bad) H1 paragraph at the very top of the page, it is actually before any other content that would be read by bots.

I'd honestly be fine ranking right beneath them, of course above would be better, but for now with this site we are only on the first page for a few products and are still making a few sales a day.
 
Never say die man. It's possible but like they said, it will take some time and backlinks are not as important in quantity as they are in quality. Keep after it and don't quit, there's a lot of people on here willing to help you.
 
ouch...they are big... Hmm, don't let it mess u up bro. I've been in your shoes. What do think affiliat marketing is? A dump fille with hundreds of sites all selling the same stuff. Quality links , time and SEO made me different and by different into google search . The reward was sales and cash.Be patient mate and invest in online marketing. They will get you higher than them.
 
I think you should leave this. You must try a new niche. If you want to continue with your current site then you have work hard and a lots of money to spend.
 
Change niche?
What kind of advice is this? Sometimes it's true. But you base these comments on 1 competitor website?

You need to change your approach, not your niche.
 
This is a huge site and company, ~15-20 million in sales per year, they have large network of interconnecting sites. I.E one page will be an authorized "dealer", and the product/dealer site will link to the authorized dealer. sneaky.

I am going to target less competitive keywords for the same products, will take much less time and possibly have higher conversion rates on the more specific/less competitive keywords.
 
They are most likely a big company with a big budget, and if you can't afford to a big budget for a team etc, then get a new main keyword.
 
With time and money, ANYTHING is beatable... but how much time and money are you willing to spend to do it? I say it would be better to move on to an easier niche or try and break these down into more targeted longtails and see if they are easier
 
If "Leonard" have no wits and knowledge then "Leonard's" money and time will not matter.
You must know what you are doing to survive. Hiring an SEO firm will not help you beat anyone serious. And I know some of the top SEO companies in the gaming niche closely. It is ALL in-house in those who make it.

And it happens for 2 reasons:

1) In most cases - The company don't have real solid SEO knowledge or abilities at all. It's all pure marketing to the dumb.
2) In all cases - External SEO providers have ZIP commitment to their customers long term success which is the big MUST in business.

An SEO genius who can beat a $25M per year in sales SEO site will do its own stuff and not hookup with anyone for the little they will pay him compared.

Those who sell SEO services are those who can't make enough solid income on their own. Period. (And there is nothing wrong about it, but face the truth).


pspparty said:
With time and money, ANYTHING is beatable... but how much time and money are you willing to spend to do it? I say it would be better to move on to an easier niche or try and break these down into more targeted longtails and see if they are easier
Click to expand...
 
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How old is your competitors domain vs your domain? What are the quality of the backlinks to your site vs his? Is he internal linking his product pages/category pages? Are you? What is your linking strategy?

How is your on site optimization? Are your titles optimized for the best click through possible from the SERPs? What about your meta descriptions for each product? Are there any crawling errors or indexing problems with your website?

These are some fundamentals that can get you started on the right path. Feel free to respond to them in this thread and I plus others on here can give you feedback.
 
I'd be confident in saying the onsite SEO is an A to A+. There is always room for improvement but I am confident with the onsite SEO...

Another question, I noticed that the landing page with the targeted keyword, on the competitor site has only 55 backlinks(yahoo), all relevant I would imagine that this would make the task a bit easier?

Lets say I build 1000 backlinks to with the targeted keyword as the anchor text, would this be enough?

The 2nd ranking site has only 1 backlink to the landing page for the keyword, but 28,000 for sitewide..
 
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