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How do you write good titles with SEO in mind?

Discussion in 'Copywriting & Sales Persuasion' started by samiejg, Jan 3, 2014.

  1. samiejg

    samiejg Senior Member

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    Trying to figure out the best way to write titles on a new blog for stuff that people aren't already searching for.. Like say if I knew a secret to get money out of trees (yes that's odd-just being general). I could write something catchy like "How you can make money from trees", or "5 reasons you should check your trees", etc. But I'm assuming none of which would be any good for organic google traffic because nobody would be searching that. And then if it's a new blog with 0 traffic there wouldn't be anyone there to see it anyways.

    Is there any other way of wording posts to have it organic to google searches on stuff that people don't really search for? Sorry for the dumb questions :) I'm bad/new at this.
     
  2. sitestem

    sitestem Registered Member

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    Run your main keywords through Keyword Planner, LTP or something similar, and you'll usually be presented with a list of long tail phrases. Then, formulate your titles (or perhaps your articles to start with) out of these search phrases.
     
  3. jhones

    jhones Junior Member

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    what you exactly wish to know anyway??? PM me.... i could help you wit it .....
     
  4. jhones

    jhones Junior Member

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    keyword sucks anyway... having the keyword in title really helps but as you think... if you have some knowledge about SE like Google and bing, then you should b thinking like that.... keywords is for noobs anyway... i think.. tweets will help you more than anything in your initial start up... and you wont be able to rank it as soon as you may think of..:happysad:
     
  5. JessePinkman

    JessePinkman Junior Member

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    Well, you don't necessarily need keywords in your title. That being said, some clients would rather have an unreadable article plastered with keywords, than something that someone might actually be interested in reading. I would try to avoid those clients as much as you can. As far as your question goes, the 'art' of internet copywriting, if you can call it that, is seamlessly weaving in keywords without drawing attention to it. It's very much like writing a sales letter.
     
  6. misterblackhat

    misterblackhat Newbie

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    try searching on quora or yahoo answers. i get a lot of ideas for articles on there
     
  7. Jeff Bezos

    Jeff Bezos Junior Member

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    Don't even think about it, just write a title that will get noticed. You need to do some research on semantics
     
  8. dennis727

    dennis727 Power Member

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    See what the PPC guys are doing. They spend tons of money trying to get people to click on their ads, surely the titles are working.

    You wanna make sure to take notes of the keywords that come up quite often though.
     
  9. THUNDERELVI

    THUNDERELVI Elite Member

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    There is so much misinformation here lol.. Keyword in title is a HUGE important part of on-site SEO so make sure to definitely include it in the title even if someone might say the otherwise!
    It makes your site relevant/related to that keyword and that gives a reason to the algorithm to rank you (of course with 200 other factors and if you do SEO right). Now in order to write titles both for the search engines and your visitors is a challenge and requires your creativity!

    For the search engines make sure you include the keyword you want to rank as I said above.
    For your visitors write engaging titles to encourage click-through rate. If you want some help on this, try reading some e-books related to the psychology of selling and you will get better with time and practice :)
     
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  10. pahosa

    pahosa Junior Member

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    Keyword is still important. I suggest you spend time in searching for a keyword that is related to your niche and does have organic traffic. Long tail ones are good. Then write a catchy title with it.
     
  11. 7yearitch

    7yearitch Regular Member

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    yep, right on, mate. first of all, if you want to use seo as one of your traffic sources, then having the kw in the title is a must. but as the above poster said, once you have the page in the top 10, if your title is super generic and boring nobody would click on it.

    ppc advertisers have been working on getting people to click for ages. watch what they use and learn from them. that's what works for me.
     
  12. ORJay

    ORJay Regular Member

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    This is humming Bird time guys- stuffing kw doesn't work anymore unless you stuff it intelligently
     
  13. Silverbacksuccess

    Silverbacksuccess Newbie

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    I like to have my keywords in the title but I will sometimes break them up. I also want them on the page title. However, I sparingly use them in the body of the text (under 1%) and seem to rank well with minimal back linking.
     
  14. brr387

    brr387 Newbie

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    Agree with 7yearitch. Have to balance writing a title that will increase clickthroughs while making the keyword placement look natural. I've always heard the primary keywords should be positioned at the beginning of the title though.