I've been experimenting and I created a Facebook page for my website but only to realize that Facebook pages can't add friends. How do you market your website through Facebook if you can't add friends to your page?
Now i made a tutorial for managing facebook accounts but i think you need a more simple tutorial.
So a fan page has likes(fans)
So in order for you to drive more fans/likes to your page.
You simply give the ppl you want to target your url. Go to the page you want to promote, now copy the URL!!!.
When you copy it any user that goes to that url and clicks likes becomes a fan of your page.
Now for promoting it , its very simple.
People create FAKE accounts in where they add friends to those accounts.
Now once you have friends you can either do various things to get fans to your page.
1. send your friends from your fake account a page suggestion
2. post the link on your fake account wall
3. send the link as a message
4. post the link on another page/group
5. post the link on the admin section or a page/group
Option 1 is done the most, option 4 is called spamming if you do it a lot.
option . And option 5 is what ppl do when they buy status updates.
The fan page is the destination, your fake accounts with friends are what needed to drive traffic to your page.