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How do you target people on facebook ads?

Discussion in 'Making Money' started by PursuitOfSadness, Dec 5, 2016.

  1. PursuitOfSadness

    PursuitOfSadness Newbie

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    I want to start a shopify on hunting niche, but i dont really understand FB ads, ive never worked with them before.
    For example if someone liked the page "hunting" on FB, can i just tell FB to only show my ads to those who have liked that page?
    Like is that how it works?