How do you go about Social Media for SEO?

Hey guys,

Social media has become an important factor in the ranking game. How do you guys go about it for your content websites?

Do you just do a constant flow of likes, shares, tweets etc from different providers to home page?

Or do you point these to your targeted pages along with your link building as dripfeed/blast?

Or do you blast all pages as soon as they are posted.

Who do you get your social media done from? Any body who can do genuine likes/shares etc. from real users.


I have seen a glimpse of power of social media when an article on my site got shared naturally on facebook. How to recreate this sort of thing?

I usually drip feed social signals to both my homepage and inner posts. Social signals do not do much for SEO because most links are no follow. It does however add more link diversity and is great for getting some extra traffic.

Tested them quite a few tiies on low to medium competition keywords with no backlinking at all. Never has a noticeable increase in SERPS. So seowise they are just dust.

As long as you can rank terms with a six digit plus monthly volume without a single social signal, I wouldn't waste time on them. In my opinion, social signals are like pagerank: Most sites ranking well had high pagerank, but they didn't rank because of their pagerank, PR was just a side effect of the great links that made the site rank. So, popular sites have loads of shares, likes, whatever, but I have never seen a site rank with social signals only...at least not better than a decent site without links and without social signals.

Some stuff to think about: Do you really think Google would rely on signals from companies like Facebook? Would you rely on your worst competitor for data you base your service on? Would you rely on being able to get this data infinitely? Would you hand someone a gun that could be pointed against you? Ridiculous in my opinion.

Facebook loses 10,000 users everyday