How do you get clients for local GMB services?

Local FB groups + lead scraping + cheap VA = decent flow too.
 
If you get Creating map citations, live backlinks, driving directions, and mile radius targeting for your website can provide several benefits
 
Run free GMB mini-clinics at coffee shops with QR flyers, post before/after shots in local WhatsApp/Nextdoor groups, and ask happy clients for referrals.
 
Run free GMB mini-clinics at coffee shops with QR flyers, post before/after shots in local WhatsApp/Nextdoor groups, and ask happy clients for referrals.
What do you mean by mini clinics?
 
What exact services are you offering them? Ranking, creating, etc?
Google maps profile creation, otimization and maybe better reviews (I'm just starting out, so I'm still shaping what I want to offer)
 
Hey Uncle Muriko!

I've been doing local SEO for the past couple of years now. Started targeting local businesses directly but now I mostly cater to other agencies through white label services. Here's the strategy that's gotten me the most clients:

Start with data collection
Make a list of businesses by scraping Google Maps in your target area. Get all their contact details - phone numbers, emails, business names, everything you can find. Try to dig up the business owner's name too, as this makes your outreach much more personal.

Don't forget to find their social media accounts by doing quick Google searches for each business.

Find their pain points
Now here's where it gets interesting - you need to enrich your list with data that shows you exactly where each business is struggling. Look for businesses that don't have SSL certificates, outdated or broken websites, fewer than 10-15 reviews, or GMB rankings beyond page one. These are all clear pain points you can help solve.

Create targeted outreach
Once you have this enriched data, create message templates for each pain point. Write at least 5 follow-up messages for each issue, explaining how you can help while specifically mentioning what you noticed about their business.

Multi-channel approach
Start reaching out through email first, then move to SMS or WhatsApp, try their social media accounts, and don't be shy about making cold calls. Persistence pays off.

Scale it up
Don't try to do everything yourself - hire VAs to help with the grunt work. Use automated scraping tools to speed up data collection, and leverage LLMs (ChatGpt etc) to help write your message templates. Most importantly, don't give up. Keep testing different message templates until you find what works.


The key is being specific about their problems and showing you've done your homework. Generic messages get ignored, but when you point out exactly what's wrong with their online presence, they listen.


Hope this helps!
 
Hey Uncle Muriko!

I've been doing local SEO for the past couple of years now. Started targeting local businesses directly but now I mostly cater to other agencies through white label services. Here's the strategy that's gotten me the most clients:

Start with data collection
Make a list of businesses by scraping Google Maps in your target area. Get all their contact details - phone numbers, emails, business names, everything you can find. Try to dig up the business owner's name too, as this makes your outreach much more personal.

Don't forget to find their social media accounts by doing quick Google searches for each business.

Find their pain points
Now here's where it gets interesting - you need to enrich your list with data that shows you exactly where each business is struggling. Look for businesses that don't have SSL certificates, outdated or broken websites, fewer than 10-15 reviews, or GMB rankings beyond page one. These are all clear pain points you can help solve.

Create targeted outreach
Once you have this enriched data, create message templates for each pain point. Write at least 5 follow-up messages for each issue, explaining how you can help while specifically mentioning what you noticed about their business.

Multi-channel approach
Start reaching out through email first, then move to SMS or WhatsApp, try their social media accounts, and don't be shy about making cold calls. Persistence pays off.

Scale it up
Don't try to do everything yourself - hire VAs to help with the grunt work. Use automated scraping tools to speed up data collection, and leverage LLMs (ChatGpt etc) to help write your message templates. Most importantly, don't give up. Keep testing different message templates until you find what works.


The key is being specific about their problems and showing you've done your homework. Generic messages get ignored, but when you point out exactly what's wrong with their online presence, they listen.


Hope this helps!
Thank you ChatGPT
 
Hey Uncle Muriko!

I've been doing local SEO for the past couple of years now. Started targeting local businesses directly but now I mostly cater to other agencies through white label services. Here's the strategy that's gotten me the most clients:

Start with data collection
Make a list of businesses by scraping Google Maps in your target area. Get all their contact details - phone numbers, emails, business names, everything you can find. Try to dig up the business owner's name too, as this makes your outreach much more personal.

Don't forget to find their social media accounts by doing quick Google searches for each business.

Find their pain points
Now here's where it gets interesting - you need to enrich your list with data that shows you exactly where each business is struggling. Look for businesses that don't have SSL certificates, outdated or broken websites, fewer than 10-15 reviews, or GMB rankings beyond page one. These are all clear pain points you can help solve.

Create targeted outreach
Once you have this enriched data, create message templates for each pain point. Write at least 5 follow-up messages for each issue, explaining how you can help while specifically mentioning what you noticed about their business.

Multi-channel approach
Start reaching out through email first, then move to SMS or WhatsApp, try their social media accounts, and don't be shy about making cold calls. Persistence pays off.

Scale it up
Don't try to do everything yourself - hire VAs to help with the grunt work. Use automated scraping tools to speed up data collection, and leverage LLMs (ChatGpt etc) to help write your message templates. Most importantly, don't give up. Keep testing different message templates until you find what works.


The key is being specific about their problems and showing you've done your homework. Generic messages get ignored, but when you point out exactly what's wrong with their online presence, they listen.


Hope this helps!
can you suggest prompt so that i can make a persona massege template
 
Thank you ChatGPT
Hey, just to clarify — while I do use AI tools to help with writing, everything I shared is based on real strategies I’ve used and refined through personal experience.

AI doesn’t come up with the ideas — it’s just a tool to speed up the process. And I’m not talking about basic prompting either — there’s a whole system behind it that I’ve built over time.

Anyway, I shared this in good faith, hoping it might help someone avoid the trial-and-error I went through. But noted.

Peace ✌️
 
can you suggest prompt so that i can make a persona massege template
My friend you need to get the data first, segment your audience according to their pain points and then create these templates according to each segment/ pain point. Do this consistently, you will get your first client in no time. Here is an example prompt to write the outreach message


Generate a professional, concise follow-up message sequence for multichannel cold outreach targeting local businesses.

Context:
I offer Local SEO services to help businesses fix specific digital pain points. Each sequence should be focused on a single pain point — examples include:

  • No SSL certificate
  • No website
  • Outdated website
  • Poor Google ranking
  • Low Google reviews
Channels of outreach include:

  • Email
  • SMS
  • WhatsApp
  • Social Media DM (Instagram/Facebook/LinkedIn)
Structure:

  • Start with an initial message that highlights the specific pain point.
  • Follow-up messages should escalate urgency or offer additional context/social proof.
  • All messages should end with a CTA to book a free consultation call.
  • Tone should be professional, helpful, and direct.
  • Keep each message short (under 50 words ideally).
  • Mention that the fix might be free or very affordable as a foot-in-the-door offer.
Use these placeholders where applicable:

  • {enter pain_point} = the specific issue the business is facing
  • {enter channel} = the outreach channel being used (email, SMS, etc.)
  • {enter your_name} = your name or agency name
  • {enter call_link} = booking link or CTA

The above prompt will generate one message per outreach channel. You need to generate at-least 4 to 5 such follow-up messages for every segment.
 
Any tips on that?
Excellent query! My best experience has been contacting nearby companies that have unclaimed or out-of-date listings and letting them know what they're losing out on. A brief audit and a few before-and-after pictures are very helpful. Additionally, networking at business meetups or local Facebook groups is beneficial!
 
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