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How do you come up with so many different ads?

Discussion in 'Facebook' started by meenakshi1163, Apr 27, 2019.

  1. meenakshi1163

    meenakshi1163 Jr. VIP Jr. VIP

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    Lets say i have a virtual assistant company. How do you guys come up with different ads? Like, lets say I have $500 monthly budget. Roughly, how many ads I should create?

    What is the best way to create so many ads? Like how do you get inspiration for writing text and using images?
     
  2. blackswan789

    blackswan789 Newbie

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    If you look at any Facebook page you can now go to info and ads section of there pages and view their ads in full. Take a look at this content writers page I just looked up https://www.facebook.com/pg/FindContentWriters/ads/?country=1&ref=page_internal. You can also look up blogs - see what kind of stock images they use, what titles they use for there articles.

    There is no hard and fast rule but you should create maybe 3-4 per campaign if you are starting out.
    Start simple like they have an image and a call to action and a simple short description.
    Use different images and calls to action to see what works.

    Also, look up articles on A/B testing ads. If you want to do a more rigorous test use the split test function of facebook ads.
     
  3. meenakshi1163

    meenakshi1163 Jr. VIP Jr. VIP

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    thanks. How much should i spend per campaign before declaring it as pass or fail? I know that every niche is different and cpc varies. But still, after how many clicks , i should decide on it? Like after 10 clicks or after 500 clicks?

    thanks
     
  4. blackswan789

    blackswan789 Newbie

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    Depends on how much budget you have per campaign. I wouldn't make major changes until I've spent about 15-20% of my budget as this should be sufficient data to see accurate CPCs.
     
  5. Donald Kwame

    Donald Kwame Jr. VIP Jr. VIP

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    Use spying tools to see what kind of ads your competitors are creating and draw inspiration from them
     
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  6. meenakshi1163

    meenakshi1163 Jr. VIP Jr. VIP

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    that doesnt make sense. Lets say I want to invest $10, do i have to spend $2k to know which campaigns are working and which not? Specifically, i am saying which ads , headline, images, text are working and which not.
     
  7. blackswan789

    blackswan789 Newbie

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    I'm confused now. I would read more into testing ads properly here: https://aaronzakowski.com/testing-scaling-facebook-ads/.

    To answer your original question I wouldn't go by click volume I would go by CTR as this is a more accurate representation of response rather than clicks. Look up CTR benchmarks for different niches. Industry benchmarks aren't ideal but they will give you an idea of what shit and not a good return on your ad spend.

    If you give me more detail into what you are trying to do (are you just trying to drive traffic??); what you're trying to sell and how do you intend on creating the ads I can give you better responses.
     
  8. patadeperro

    patadeperro Jr. VIP Jr. VIP

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    A great resource is Perry Marshall's Swiss Army Knife Technique, it teaches you different way to write REALLY different ads, cheers.
     
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  9. patadeperro

    patadeperro Jr. VIP Jr. VIP

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    I actually found a video demostrating a tool they created to build several new ads, you do not need to buy the tool BUT if you watch carefully the video you will understand how they create unique ads really peeling into your customers beliefs, pains, problems, etc...

     
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  10. meenakshi1163

    meenakshi1163 Jr. VIP Jr. VIP

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    Thanks. I provide virtual assistant services. www.amplyation.con . Biggest USP is I can provide $3.5 per hour pricing (no minimal hours required). My VAs are properly trained (some of them can create full sales funnel on clickfunnel). I have spend lot of money and time on training them properly.

    I want to generate more leads from fb ads.

    Thanks