I look for domains that are short, easy to spell, and use popular extensions like .com. Strong keywords with clear commercial intent. Think finance, health, and tech. They tend to move faster.
Check search volume and existing demand with tools like Google Trends or keyword planners. Avoid odd spellings or hyphens, and see if similar names have sold recently on marketplaces like NameBio. A domain that’s memorable, brandable, and tied to an active niche is far more likely to sell quickly.