How do you actually rate backlinks?

jacksi

jacksi

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What's the process do you use to rate backlinks?

We've been historically just using DA / Traffic metrics in ahrefs and had some reasonable results but feel something is off

I've been reading that some people use TF and CF from majestic, anyone have any thoughts on this?
 
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jacksi said:
What's the process do you use to rate backlinks?

We've been historically just using DA / Traffic metrics in ahrefs and had some reasonable results but feel something is off

I've been reading that some people use TF and CF from majestic, anyone have any thoughts on this?
Click to expand...


Instead of those third party metrics, I use the following logic:

1. Site's own backlinks ( a site that has forum backlinks, not approved comment backlinks = i run away from)
2. site traffic
3. link structure: contextual vs banner, etc.

a contextual link from a guest post from a real site with real traffic does wonders!!
 
DA/PA and DR, etc. are third party metrics. It is true that these metrics are very good indicators of the quality and value of a website. Many people ignore that but in my opinion they matter for sure. You may disagree and that is your privilege :)

I check these factor first thing.

Next there are few things I consider important, like I take a look at the backlink profile of the site that I am getting backlink from,
How many backlinks are there on the page from where it is linking to my site (too many outgoing backlinks are not good as the link juice is distributed), etc.
 
jacksi said:
What's the process do you use to rate backlinks?

We've been historically just using DA / Traffic metrics in ahrefs and had some reasonable results but feel something is off

I've been reading that some people use TF and CF from majestic, anyone have any thoughts on this?
Click to expand...
Search traffic and search keywords are the true indicators of any website's authority from the point of viee of Google.
If it has these two in good number then it's obvious getting backlinks from it would be beneficial to you.

Ignoring these two means you're just gambling.
 
- Authority website with traffic
- Same niche
- Contextual d0follow link in the article
- Low number of outgoing links
- History of the website and number of previous owners
- Anchor texts
- Number of referring domains

DA/PA/TF/CF can be good indicators of whether the website is good or not, but these metrics can be faked easily, so I wouldn't trust them too much.
 
Third-party metrics are good indicators but you should also look at the site's traffic and keywords.

Also, the links should be indexable, if you are getting a backlink from the DA 90 site and it's not indexable then what will be the use?
 
I think it's a good sign if a site ranks for a lot of keywords and has traffic. I've also ranked for some competitive keywords using 0 traffic PBNs only, so it's not required. I think looking at the site's backlinks is probably the best way to tell if it's decent. These metrics can be manipulated, or a site may look good according to DA or whatever but not actually have decent links.
 
mw0 said:
I think it's a good sign if a site ranks for a lot of keywords and has traffic. I've also ranked for some competitive keywords using 0 traffic PBNs only, so it's not required. I think looking at the site's backlinks is probably the best way to tell if it's decent. These metrics can be manipulated, or a site may look good according to DA or whatever but not actually have decent links.
Click to expand...
Hello, I'm new here, what is backlinks? How is it used? What is it meant for? Please enlighten me
 
The harder it is to get a backlink from a site, the better it is.

But talking about some metrics and tangible stuff:
  • Make sure that the backlink is contextual (i.e., it's coming from a paragraph in an article). If the link is coming from the homepage then you can ignore this requirement.
  • The backlink site may or may not be related to your site's niche but the article that the backlink is coming from should absolutely be related to your site's niche. Example - You can get a backlink from a health site with an article about "how to exercise when you have back pain" where your site is about gym equipment.
  • If you can't find decent sites to guest post, just buy PBN links (the ones with the monthly rental, because they contain juice).
 
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Reactions: mw0
Those historical ways are used to find the quality of domains which is now followed with history of the domain, relevancy, exact articles loaded and much more based on G updates. Simple and action rule are when you getting links make its relevant and get exact articles that point more traffic to your website.
 
All those metrics are the indicators of the quality of the domains. They are one of the factor to consider, you can also check the quality of the domains by the relevancy, quality of backlinks, history of the domains, & keywords that are ranking etc. If you are getting the link from general domain, just make sure that you are getting a link from relevant article.
 
There are many ways to find the quality of the site with different metrics. Mostly we use Authority and Flow metrics. Authority indicates that the domain/page quality and the flow metrics indicate the niche relevancy.

When we are going with guest posts, the Traffic source is an additional metric that we should take into account. If you have a product website, there you will get the referral traffic that may turn real visitors into real buyers to your site.

Likewise, different metrics has different features that are used to analyze the site quality in different ways.
 
Seeing of the da pa and the site strength its traffic and moreover its indexing and crawl speeds !
 
I would say it depends on your need, like increasing DA/DR, traffic, RD, etc., IMO Referring domains and relevancy matter a lot. TF, CF helps you to find the relevance of the topics you're looking in.
 
A guest post can be evaluated based on site traffic and organic keywords (of course, referring domains & DR as well).
When it comes to PBNs, obviously the backlink profile matters before considering DR, DA or anyother third party metrics.

If you're more concerned about relevancy, you can take TF/CF into account.
For ex: if you're looking for a specific topic, you can consider this one, but make sure that the TF & CF are nearly equal.
 
William King12 said:
Checking OBL is also important
Click to expand...
You mean number of OBL? If yes I must say no! Only in some PBN you can get LOW OBL links. If you are looking for Guest post or Niche edits on outreached sites I don't think you can get low OBL links
 
fb3003 said:
Instead of those third party metrics, I use the following logic:

1. Site's own backlinks ( a site that has forum backlinks, not approved comment backlinks = i run away from)
2. site traffic
3. link structure: contextual vs banner, etc.

a contextual link from a guest post from a real site with real traffic does wonders!!
Click to expand...
Yes, these factors determine back link rating.
 
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