Link Cloaking Protects Affiliate Sales
What is link cloaking exactly? To be as clear as possible, cloaking affiliate links is the art of showing your visitors an internal link when visit your affiliate link, so you aren't losing any potential sales because a visitor thought they left your site.
For example, one of the websites we used to run was a place set out for MLM Leads. We used a third party affiliate company to collect leads. So when someone came to our site and wanted to request information from our company, they had to request more information.
Everytime they did that, they would go from our site to the third party affiliate companies in which they could request information. The website url would be something like http://affiliatelink.com/ref=id?1234567.
We initially started cloaking our affiliate links by creating a php redirect that request that displayed the website as http://yoursite.com/product.
Link cloaking creates a less stressful user experience, so they would be more likely to click on the link. Your prospects will still end up on your normal affiliate page, but we found that more people would click through to the page containing the cloaked affiliate links even more.
How to take Link Cloaking To The Next Level
After a while we saw that there is a discrepancy between the design of our site and the design of the affiliate pages we send our visitors. We really wanted to establish consistency as much as possible so we wanted to somehow keep the same design of the site on the affiliate page.
We couldnt control our affiliate sites, so we went to the next best thing. We used an iframe to hold the form in which they request information on our site. This created a smoother user experience.