Hey guys. I would like to ask you about something strange that I noticed. There is that very high competitive keyword "Watch Logan Online". When you search for that in Google.com See what results you get: Most of the results are Spam! (Facebook Events, Websites like Twitch, LinkedIn, Etc..) Lets take a look at this Facebook Event who is the second result: That's a Facebook event that have a lot of spam keywords in the description. So, my question is, Is it some kind of an hack? A way to trick google SERP? Can I also create a Facebook event with spammy keywords in order to rank in the first page for very competitive keywords? Or maybe they did something special like building a lot of links to this facebook event? Can someone explain how this stuff works? Thanks!