How can these Affiliate Programs be profitable for them?

chrisieb

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Hi all

Just a quick question. I stumbled upon Bonanza's affiliate program: they have a 6% commission rate but the one thing I can't wrap my head around is that their selling fees is something like 3.5%.

So, on an order of $100, Bonanza's profits are $3.5, but they pay their affiliate $6, making the whole program unprofitable for them. I must be missing something, right?
 
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