For repurposing content and featuring notable people while also ensuring it adds value to your audience and it respects the original creator, you should adhere to: respecting rights and permissions like copyright, attribution and fair use. Also, use adding value and ethical repurposing by focusing on new context and insights, maintaining factual accuracy and integrity, avoiding sensationalization or clickbait and considering the impact. In order to do all these, don't forget to choose highly quality content, be transparent about your repurposing and don't forget to engage with the original creator.