How can I level up my SEO content optimization?

Find the low competition level of long tail keyword and focus on it

Keywords are separate search queries that people use, while topics bridge the semantic relationship between those keywords.

To streamline this process, you can use the Topic Research tool. First, type in a general idea that you think might resonate with your audience.

For instance, if you are a healthy meal delivery service, you might want to start with a 'healthy diet' topic. You can also select the desired geographical location: country, region or city.