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How big companies organize their PPC campaign?

Discussion in 'Adwords' started by AdsInternetMarketing, Mar 9, 2014.

  1. AdsInternetMarketing

    AdsInternetMarketing Junior Member

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    I am looking for some ideas on how a company organize their PPC campaign to generate more traffic. If you can explain me few things like, how to select keywords, how to decide budget etc then I will be thankful to you.
     
  2. SeanAustin

    SeanAustin Power Member

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    Go to youtube and google baghul adwords tutorial. This should lead you to baghul's tutorial series on adwords which is what gave me a good amount of insight once upon a time.
     
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  3. charmtolucky

    charmtolucky Registered Member

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    Generally, big giants hire someone in-house expert to manage their campaigns or hire an individual or an agency to work on a contract basis. So, basically you should have asked that how an individual or an agency manage the accounts for big companies.
     
  4. gurukid

    gurukid Newbie

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    What exactly are you trying to accomplish, knowing that would be helpful. I own and operate quite a few ecommerce sites, we've already spent over a million on adwords in the last few years. I've learned a whole lot of useful tips and tricks from my management company, but I also learned that you ultimate goal will determine how you organize your PPC campaign.
     
  5. spaceman4445

    spaceman4445 Regular Member

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    Also yo can check out redflymarketing tutorial on youtube they also have a great series in order to jumpstart with adwords.
     
  6. Asif WILSON Khan

    Asif WILSON Khan Executive VIP Premium Member

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    Reported. Self promotion like that just looks like spam.
     
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  7. joseph22

    joseph22 Newbie

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    Add me on skype bro;

    You can ask me anything. I will share my knowledge with you for sure.

    Skype : Blackhatsupplier
     
  8. Iconoclast

    Iconoclast Regular Member

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    they outsource it to agencies etc. While some agencies get it crowdsourced.

    Regards
     
  9. albimorkal

    albimorkal Jr. VIP Jr. VIP

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    Umm op, there are a lot of good resources (in general) for everything adwords. Check out finchsells for example. I'm sure you will find something on this?
     
  10. EbayQueen

    EbayQueen Newbie

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    I've done a course on PPC. Its all about relevancy. Your ad copy and landing page should be highly relevant to the keyword. Tightly group the keywords together based on relevancy. Also, ensure you set up goal codes so you can track your click through and conversions. Hope this helps.
     
  11. Ganbat75

    Ganbat75 Newbie

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    I've done a course on PPC. Its all about relevancy. Your ad copy and landing page should be highly relevant to the keyword. Tightly group the keywords together based on relevancy. Also, ensure you set up goal codes so you can track your click through and conversions.
     
  12. Ganbat75

    Ganbat75 Newbie

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    Hope this helps.