Do you create a gmail account, like firstname.lastname@example.org or do you use email@example.com? I've been using firstname.lastname@example.org. I'm worried if I send out 100 emails a day I'll go straight to their spam box. Each email I write is specific to the potential client, it is not a generic email. Will I be ok sending out 100 emails from email@example.com? Do you have an opt out link at the bottom? I would assume so since "Any business that sends unsolicited email that a recipient did not voluntarily subscribe to, must have ?opt out? instructions contained in the email. Even when a recipient has voluntarily subscribed to any form of email distribution, opt-out information must still be included in every email." Any tips or advice would be appreciated.